Citroën, the esteemed French automaker, has inaugurated a new dealership and workshop facility in Mumbai called La Maison Citroën, operated by Garnet Motors

Inauguration Details

The inauguration ceremony witnessed the presence of key figures from Citroën and Garnet Motors, including Aditya Jairaj, Managing Director & CEO of Stellantis India, Shishir Mishra, Brand Director of Citroën India, and Karnail Singh Cheema, Dealer Principle of Garnet Motors. Together, they inaugurated the dealership in Andheri West and the workshop in Goregaon West.

Vision for Expansion

Aditya Jairaj, expressing his vision for Citroën in India, emphasized the brand’s commitment to expanding its network and enhancing customer experience. With a growing product portfolio and a dedicated focus on customer satisfaction, Citroën aims to establish itself as a leading player in the Indian automotive market.

State-of-the-Art Facilities

The new Citroën dealership in Andheri West spans across 2,500 sq. ft with four cars on display, customers can explore Citroën’s innovative lineup. Additionally, the workshop facility in Goregaon West covers an expansive area of 10,000 sq. ft., equipped with state-of-the-art technology and skilled professionals.

Commitment to Network Expansion

Citroën’s Network Expansion Program (NEP), announced earlier in March, reflects the brand’s plans to establish 200 sales and service touchpoints across India by 2024. This initiative shows Citroën’s dedication to bringing its distinctive brand experience to customers nationwide.

Conclusion

The inauguration of La Maison Citroën Mumbai by Garnet Motors signifies a significant milestone for Citroën in India. With a focus on customer-centricity, state-of-the-art facilities, and a commitment to expansion, Citroën is poised to take over the Indian Automotive Landscape by storm.

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