Kia India has reached an impressive milestone, surpassing 400,000 sales of Connected cars.

The significance of this achievement lies not just in the numbers but in the transformative impact it has had on shaping the landscape of tech-driven mobility in the country.

Connected Cars

As of March 7, 2024, Kia India has firmly established itself as a leader in the automotive industry’s connected car segment.

The demand for these tech-savvy vehicles has skyrocketed, with over 44% of Kia’s domestic dispatches comprising Connected Car variants.

The Seltos Dominance

Leading the charge in the connected car revolution is the Kia Seltos, contributing a substantial 65% to the total connected car sales.

This model has consistently captured the hearts of customers, with a remarkable 57% choosing variants equipped with advanced Connected Car Features.

The Seltos not only stands out as a stylish and reliable vehicle but also as a symbol of Kia’s commitment to staying at the forefront of automotive technology.

Diversified Portfolio

While the Seltos takes the lead, other Kia models such as the Carens and Sonet also play a pivotal role in expanding the connected car market.

The Carens, with 31% of customers opting for connected variants, and the Sonet, contributing a significant 21%, demonstrate the widespread appeal of Kia’s connected car offerings.

Customer-Centered Features

Kia’s success is not solely attributed to numbers; it’s about the customer-centric features that have set them apart. Some of the most loved features include:

1. Hinglish Commands: Users can effortlessly interact with their cars using colloquial commands, enhancing user convenience.
2. Remote Window Control: Allowing users to operate their car windows remotely, providing a touch of luxury and practicality.
3. Remote Engine and AC Start: Ensuring the car is prepped and comfortable even before stepping in, a feature appreciated for its time-saving benefits.
4. Valet Mode: Prioritizing user privacy, this mode restricts access to the car’s infotainment system.

Kia’s Vision for the Future

Mr. Myung-sik Sohn, Chief Sales and Business Officer at Kia India, emphasizes the brand’s commitment to technology leadership. In today’s hyper-connected world, customers crave a seamless integration of their cars with their lifestyle.

Kia aims to continue setting industry standards by introducing more connected car features, promising a safer, more connected, and enjoyable driving experience for their new-age customers.

Conclusion

Kia India’s record-breaking 400,000 connected car sales shows the brand’s popularity and its ability to innovate and cater to the tech-savvy demands of the modern consumer. With this sales record, Kia solidifies its position as a leader in the connected car revolution.

The post Kia Sets Record Surpassing 4 Lakh Car Sales first appeared on Motoroids.