TikTok marketing is booming, and businesses, marketers, and creators need the best Tiktok tools to get in on this action.

TikTok is a competitive Social channel because of its popularity, so you need to take extra measures to stand out. 68% of TikTok users are more likely to respond to videos with trendy music. And when TikTok users see organic content before paid ads, there’s a 27% increase in brand recall.

But how do you stay ahead of all these TikTok insights and deliver what users want?

The answer lies in TikTok tools for marketing, business, research, video editing, analytics, and more!

These TikTok tools will make it easier to understand your user demographics and create content that engages them and drives traction to your brand.

We’ve made this easier for you with an ultimate review of the best 29 TikTok tools! We explore how much these tools cost, what they offer, and the pros and cons of each.

Ready?

Here we go!

TikTok’s Potential Explained

TikTok has become increasingly popular since its launch, and now businesses and creators use this platform to connect with thousands of users worldwide. There are over 1400 million TikTok users in the world. TikTok boasts over one billion downloads, and is the #1 social app on Google Play. 

People spend a lot of time on TikTok, with US users spending more than 850 minutes every month on TikTok. Statista also found that over 167 million TikTok videos are watched in their definition of an “internet minute”.  

Businesses have quickly noticed TikTok’s traction, and many have developed an online presence on this social media channel. 14% of marketers plan to increase their TikTok advertising budgets. This is no surprise based on the millions of users on this app every day. 

But who exactly are these users on TikTok?

TikTok is one of the three (with Facebook and YouTube) apps Gen Z mostly use. And this matches up with TikTok’s largest demographic of users – people between the ages of 18 and 24. 

The largest TikTok audiences are in the US, Indonesia, and Brazil (in order). These audiences spend a heck load of time on TikTok too. The average user spends 89 minutes on TikTok daily, and opens the app about 19 times a day!

So, why do TikTok users love this platform so much?

Well, it’s all about the music! Just under 90% of users say that sound is central to TikTok’s overall user experience. Around 55% of TikTok users also use this app to find products and brands. 

Source: HubSpot Marketing

With so much potential in TikTok marketing, it would be a costly mistake to ignore this social platform. Fortunately, the best TikTok tools can help you develop and maintain an online presence, create engaging video content and drive brand interactions.

Let’s explore these tools!

3 Best TikTok Tools for Marketing

1.Upfluence

Upfluence is one of the top TikTok tools for influencer marketing. We know that influencer marketing plays a huge role in TikTok, and this platform makes it ten times easier! You can use Upfluence to find TikTok influencers based on targeted search criteria. Upfluence will guide you through evaluating and onboarding influencers. This tool will also handle all aspects of your campaign, including influencer payments and tracking and analytics. Most of Upfluence’s features are automated to boost your performance and optimize your time.

Key Features:

• Influencer recruitment
• Influencer management
• Automated influencer campaigns
• Influencer payment management
• Tracking and analytics

Pricing:

• Contact for a custom quote

Pros:

• The influencer search tool is user-friendly, and businesses can find and evaluate thousands of influencers from around the world.
• The email tool will tell you when influencers have opened your emails.
• The analytics and metrics are detailed, and simple for users to extract valuable insights.

Cons:

• The influencer management tools are limited, and make it tricky to build personal relationships with influencers.
• Occasional glitches in the email marketing tools.
• Not as many micro-influencers as there could be.

G2 Rating: 4.3/5

Website: upfluence.com

2.SocialPilot

SocialPilot is a 360-degree TikTok marketing tool. You can use this platform to schedule your social media posts, leverage real-time updates to optimize your content, and invite team members to collaborate.

SocialPilot enables integrations with hundreds of apps, including all social media channels, Canva, Zapier, and Slack to optimize your productivity and get the most from TikTok marketing. Businesses can customize their social posts, monitor robust tracking and analytics to measure their performance and create white-label reports.

Key Features:

• Social scheduling
• Customized posts
• Analytics and tracking
• White label reports
• Customer engagement tracking
• Real-time updates
• Team collaboration

Pricing:

• Agency: $125 p/m for 50 social media accounts, 9 users, unlimited clients and white label every month
• Studio: $100 p/m for 30 social media accounts, 6 users and unlimited clients every month
• Small Team: $50 p/m for 20 social media accounts, 3 users and unlimited clients every month
• Professional: $30 p/m for 10 social media accounts and 1 user l every month

Pros:

• It’s easy to personalize TikTok posts with your branding and schedule them
• There are more than enough integration apps with software like Zapier, Canva, Apple, Slack and Box
• Users don’t need any experience to use this tool

Cons:

• You can post to different platforms at the same time
• The entire posting and scheduling process can be cumbersome
• The mobile notifications are not always reliable

G2 Rating: 4.5/5

Website: socialpilot.co

3.Iconosquare

Iconsquare is a tool many businesses can’t live without! This platform takes social media tracking and analytics to the next level, with robust features to understand your TikTok audience and boost engagement.

Businesses can view and evaluate their performance from an intuitive tracking dashboard, schedule their social media posts and customize them with hashtags and emojis. You can invite your team to collaborate and access your TikTok marketing analytics.

A unique feature of Iconsquare is social listening. Social listening allows businesses to spy on their competitors and understand what customers say about their brands.

Key Features:

• Reporting dashboard
• Post scheduling
• Team collaboration
• User conversation management
• Social listening

Pricing:

• Pro: €59 p/m (approx. $59,06) for 3 social profiles, advanced analytics, 2 team members and automated scheduling every month
• Advanced: €99 p/m (approx. $99,10) for 5 social profiles, advanced analytics, unlimited team members, automated scheduling and custom dashboards every month
• Enterprise:€179 p/m (approx. $179,18) for 10 social profiles, advanced analytics, unlimited team members, automated scheduling, custom dashboards, branded reports and customer success program every month

Pros:

• The statistics and analytics are easy to evaluate and extract insights from
• You can effortlessly download social media data in XLS form, making  it simple to track and evaluate your TikTok performance
• You can set custom benchmarks for your TikTok marketing campaigns

Cons:

• The insights aren’t always very in-depth.
• Competitor analysis reports can take up to 24 hours to generate (super long compared to some other tools)
• There are many limits for auto-publishing, like the size of your media, and this can make scheduling some posts inconvenient

G2 Rating: 4.4/5

Website: iconosquare.com

4 Best TikTok Tools for Video Editing

1.InShot

InShot is a popular TikTok tool for video editing on mobile devices. You can find this app on Google Play, with over 500 million downloads worldwide. What people love about InShot for TikTok video editing is how simple this tool is to use.

You can edit, cut, trim, split, and enhance TikTok videos with stickers, effects, audio, and filters. It doesn’t take much time to learn how to use this tool, and you can start on the free plan. If you enjoy InShot and want access to its premium features, you can subscribe!

Key Features:

• Music transitions
• Video effects
• Mobile app
• Video collages
• Background blur
• Undo/redo edits
• Photo editing

Pricing:

• Free Forever: Basic video editing tools and templates
• Monthly: $3.99 p/m for all the features every month
• Annual: $14.99 p/a for all the features per year
• Lifetime Access: $34.99 once-off for all the features forever

Pros:

• Super easy to use TikTok tool for video creation, editing and sharing
• Free plan offers enough features to try this tool out before purchasing it
• The features and pricing is perfect for solo marketers and small businesses

Cons:

• InShot isn’t robust enough for advanced video and photo editing
• There are limitations to InShot’s branding features and you may not be able to customize your videos the way you’d like
• The free plan has loads of ads, which can be frustrating to deal with

G2 Rating: N/A

Website: inshot.com

2.Zoomerang

Like InShot, Zoomerang is a top TikTok tool for video editing on a mobile device. You can download this app from Google Play, and it boasts over 10 million downloads. TikTok creators use Zoomerang to create short, engaging videos on the go. Zoomerang provides pre-built video templates to optimize your process. You can use the AI video effects features to help you create authentic content. You can also remove your videos’ backgrounds, and purchase enhancements, like emojis and stickers, from an in-app marketplace.

Key Features:

• Background removal
• AI video effects
• Video templates
• Video sharing
• Marketplace for template elements like emoji’s

Pricing:

• Free Forever: Basic video editing and templates
• Weekly: $5 per week for all the features
• Annually: $29 per annum for all the features every year

Pros:

• Free plan is perfect for basic TikTok video editing
• Simple to use, and you can edit videos from your phone.
• Inexpensive TikTok video editing tool – perfect for freelancers, influencers and small teams

Cons:

• Zoomerang may be too basic for large businesses
• There aren’t very many features, which can be limiting
• The free plan has loads of ads

G2 Rating: n/a

Website: zoomerang.app

3.Funimate

Funimate is a step above typical TikTok video editors, and this tool offers advanced features and functions. You can add transitions and effects for super engaging TikTok videos. Funimate provides thousands of overlays and backgrounds and countless welcome and text effects to make your TikTok videos stand out.

While this software isn’t too challenging to use, the premium features may require some time to get used to if you’re a newbie. You can settle with basic video editing features on the free plan, or access all of Funimate’s best functions for a weekly subscription.

Key Features:

• Transitions and effects
• 3D editing
• Multi-layer editing
• Thousands of overlays and backgrounds
• Welcome effects
• Text effects

Pricing:

• Free Forever: Basic video editing and templates
• Weekly: $2.50 per week for basic and premium features

Pros:

• This is one of the most advanced video editing tools for TikTok that is still super easy to use
• Small teams and solo marketers would appreciate how budget-friendly this app is
• The support team is helpful and easy to contact

Cons:

• The app freezes a lot which can make video editing cumbersome
• Once in a while a technical glitch may happen that doesn’t save your video draft
• It can take a long time to save videos even if they’re not that big

G2 Rating: n/a

Website: funimate.com

4.BeeCut

If mobile video editing apps for TikTok don’t cut it, try this online software! BeeCut is the ultimate video editor for TikTok. This platform has robust tools and advanced video editing features, so you need some experience to enjoy what it offers.

Users can create custom video intros, add visual effects and multiple layers to their videos, and use their favorite audio tracks and voiceovers. There are hundreds of fonts and design elements to choose from, making it easier to create high-quality, branded TikTok videos. BeeCut also allows creators to slow down, speed up, flip, split, cut, and trim videos!

Key Features:

• Trim, cut and split videos
• Multiple timeline layers
• Custom video intros
• Visual effects
• Voiceover and music
• Video stabilization tool
• Creative masks

Pricing:

• Monthly: $29.95 p/m for all the features every month
• Annual: $39.95 p/a for all the features every year
• Lifetime: $59.95 once-off for all the features forever

Pros:

• This software is budget-friendly while providing advanced video editing tools
• Despite all the bells and whistles, it’s easy to learn how to use this tool
• There are many branding functions to personalize your videos

Cons:

• The software has technical problems when users work with 3D objects for video editing
• You can’t work with 4K videos because BeeCut doesn’t support the most recent codecs
• It’s not seamless to share and export your videos

G2 Rating: 5/5

Website: beecut.com

3 Best TikTok Tools to Gain More Followers

1.TokUpgrade

TokUpgrade offers a flexible pricing structure to boost your TikTok followers and engagement by buying real, targeted followers. Unlike many systems that sell fake TikTok followers, TokUpgrade helps businesses and influencers secure authentic, active followers aligned with their target audience.

The auto-engage feature is also handy. On your behalf, TokUpgrade will automatically like and engage with people that follow profiles similar to yours. This platform provides more valuable functions t increase your followers, like real-time campaign suggestions and hashtag and user targeting.

Key Features:

• Custom audience targeting
• Auto-engagement
• Real-time campaign improvements suggestions
• User targeting
• Hashtag targeting

Pricing:

• Standard – Weekly: $15 per week for moderate organic growth, standard support and essential targeting features every week
• Standard – Monthly: $49 p/m for all the same features as the weekly Standard plan, every month
• Premium – Weekly: $25 per week for maximum organic growth, all targeting features, white listing, location targeting, hashtag target and user targeting every week
• Premium – Monthly: $99 p/m or all the same features as the weekly Premium plan, every month

Pros:

• The pricing structure is very flexible, and business don’t have to make a monthly or yearly commitment
• It’s very simple to use this software, and there isn’t a steep learning curve
• The advanced targeting and profiling features make it easier to create content tailored to your most engaged followers

Cons:

• The features are limited, and business will need one or two more TikTok growth tools to complement this one
• Because this platform sells TikTok followers, it’s hard for many business-owners and marketers to trust it’s edibility
• You may experience many bugs while working with this software, and unless you’re a Premium member, getting support will take time

G2 Rating: n/a

Website: tokupgrade.com

2.Fueltok

FuelTok is a TikTok engagement bot that optimizes TikTok accounts by automatically interacting with targeted profiles. You can buy active followers, likes, and comments. FeulTok has delivered brands and creators with over five million followers, and over 6000 of their clients have become TikTok famous!

When starting with this TikTok tool, users can set the hashtags, accounts, and locations they want to target for TikTok marketing. You can use custom settings to filter your results and narrow your targeting.

Key Features:

• Automatic TikTok followers and engagement
• Active accounts to boost your TikTok profile
• Advanced settings to boost your posts
• Instant TikTok engagement delivery

Pricing:

• Custom pricing (different packages for TikTok likes, comments and followers)

Pros:

• It’s quick and easy to buy automatic TikTok engagement
• Unlike many platforms, Fueltok sells real TikTok likes, comments and engagements, so you don’t have to worry about bots messing up your TikTok algorithm
• You can choose how to split your engagement between posts, and the pace at which each posts garners engagement

Cons:

• The price can be expensive because TikTok likes, comments and followers each have separate prices
• If you’re not strategic about how quickly your account gains traction, some users may consider your followers and engagements fake
• Dealing with any platform that sells automated TikTok engagement can be risky

G2 Rating: n/a

Website: fueltok.com

3.TokMatik

TokMatik is the best TikTok tool to boost followers if you only want to buy TikTok followers and engagements. Unlike the two other TikTok tools for followers we reviewed, TokMatik only specializes in real, active followers, likes, and comments to boost your TikTok presence.

You can purchase different followers, likes, views, and comments packages, and you’ll get your engagement instantly! TokMatik also provides 24/7 support to ensure every business get’s what it paid for.

Key Features:

• Instant TikTok engagement
• 24/7 support

Pricing:

•  Custom pricing and packages (likes, comments and followers)

Pros:

• TokMatik has over 1000 returning customers, so they have credibility
• There are countless packages to work for your budget and ideal TikTok engagement

Cons:

• The price can be expensive because TikTok likes, comments and followers each have separate prices
• If you’re not strategic about how quickly your account gains traction, some users may consider your followers and engagements fake
• Dealing with any platform that sells automated TikTok engagement can be risky

G2 Rating: n/a

Website: tokmatik.com

3 Best TikTok Tools for Creators

1.Canva

Canva is a popular choice for TikTok creators because of its limitless design possibilities and functions. This platform is also simple to use, and you can start creating from loads of ready-made templates.

You can create lots of content for TikTok, like your thumbnail, display image, background image, and video content. To make your job much easier, Canva provides stock media and design elements like audio, different fonts, stickers, and transitions. You can plan your content through Canva and invite team members to collaborate.

Key Features:

• Video and design templates
• Thumbnail maker
• Stock media
• Stock audio
• Content planner
• Real-time suggestions
• Team sharing
• Create projects and teams

Pricing:

• Free: 250,000+ templates, 100+ design types, 1 million stock media and 5G cloud storage forever
• Pro: $6.50 p/m, per user for 600 000+ premium templates, 100 million+ stock media, post scheduling, branding and 1TB cloud storage every month
• Teams: $8 p/m, per 5 users for for 600 000+ premium templates, 100 million+ stock media, post scheduling, branding, team collaboration, custom workflows and 1TB cloud storage every month

Pros:

• The free option provides ample features and customization functions for solo marketers and small businesses
• It’s easy to use this software, and they have countless templates that make designing without experience easy
• The real-time editing tools and suggestions make team collaboration more efficient

Cons:

• The paid plans can become expensive for teams because the price is influenced by the number of users
• High-level, complex designs are cumbersome to create with Canva
• Some images and elements can’t be customized and resized to fit in your design templates

G2 Rating: 4.7/5

Website: canva.com

2.TikTok Q&A

TikTok Q&A is a built-in TikTok engagement tool, making it 100% free. This tool is to help creators connect better with their audiences, and grow conversations that build better relationships between the creator and their viewers. With this feature, users can ask questions during live streams through the comment sections.

Their questions will be marked so creators can easily spot the questions they must answer. You can answer these questions through video replies or comments. Creators will also get a Q & link on their bios, so users can click on the link and get to a Q & page. This page will have all your past Q &A’s and allow your followers to ask you new questions.

Key Features:

• Real-time Q&A with TikTok audience
• Analytics and reporting
• Q&A page

Pricing:

• Free!

Pros:

• This tool is 100% free and easy to use
• As TikTok Q&A is a built-in TikTk feature, you don’t have to worry about configuring and integrating a separate tool
• The opportunity to host a live Q&A will help you develop closer relationships with your users

Cons:

• You can’t use this tool for anything besides running Q&A’s on TikTok

G2 Rating: n/a

Website: newsroom.tiktok.com

3.Sprout Social

Sprout Social is a necessary tool for TikTok creators with high-level campaigns. This platform is an all-in-one solution, and you can schedule posts, create detailed buyer persona profiles, and leverage real-time suggestions to optimize your content.

Sprout Social also provides a social content calendar and planner to organize and streamline your TikTok marketing campaign and custom workflows for efficiency. Users can track real-time analytics through this TikTok tool, integrate countless apps, and access paid ad tools for TikTok and other social channels.

Key Features:

• Post scheduling
• Automated workflows
• Social content calendar and planner
• Buyer persona profiling
• Automated chatbots
• Real-time analytics and tracking
• Real-time suggestions
• Paid ad tools

Pricing:

• Standard: $249 p/m for 5 social profiles, social content calendar, keyword tracking. profile tracking, review management and paid ad tools every month
• Professional: $399 p/m for unlimited social profiles, social content calendar, keyword tracking, profile tracking, review management, paid ad tools, custom workflows and reports every month
• Advanced: $499 p/m for unlimited social profiles, social content calendar, keyword tracking, profile tracking, review management, paid ad tools, custom workflows, reports, link tracking and automated chatbots every month
• Enterprise: Contact for a custom quote

Pros:

• SproutSocial is well-known in the social media marketing space, and many marketers, creators and businesses trust this tool
• As an all-in-one platform, TikTok creators can manage all their campaigns and content from one tool, lessening the burden of integration
• All your most valuable data and metrics are condensed into actionable insights that are easy to evaluate

Cons:

• There aren’t many AI-powered features which take away from the platform’s overall gaol of efficiency
• SproutSocial may have too many bells and whistles for low-level TikTok marketing campaigns, and you can’t buy separate tool packages

G2 Rating: 4.3/5

Website: sproutsocial.com

3 Best TikTok Tools for Research

1.TrendTok

Do you want to keep up with the latest TikTok marketing trends, and get personalized AI suggestions? You need TrendTok! TrendTok is a TikTok tool for research specializing in discovering trends for your niche.

You can find topics that are going viral and TrendTok will help you create TikTok content that stands out. You can also research hashtag trends, trending creators, and future trends based on your audience’s behavior.

Key Features:

• AI-trends
• Personalized trend recommendations
• Hashtag trends research
• Predict trends
• Trending creators

Pricing:

• Weekly: $2.99 per week for all features
• Yearly: $19.99 per year for all features

Pros:

• You can quickly find trends based on your niche and audience
• Having AI-powered tools to predict trends will ensure you don’t miss them
• You save trending filters, sounds and music so you can use them later

Cons:

• This TikTok tool fo research is limiting in terms of features
• There are a few bugs in the app, which can cause it to close unexpectedly

G2 Rating: n/a

Website: forusapps.com/trendtokapp

2.Clout Meter

Clout Meter is one of the simplest TikTok competitor research tools. This platform allows you to analyze public TikTok accounts and “spy” on them. You can uncover insights about public TikTok accounts, like their likes, comments, views, and follower growth/decline over time.

Clout Meter provides intuitive dashboards and data charts to evaluate and measure this information. You can pinpoint your top competitors, and find TikTok creators to work with.

Key Features:

• Analyze TikTok profiles
• Growth statistics
• Reporting dashboard
• Data charts

Pricing:

• Free: Limited profile search features.
• Monthly: $24.99 p/m for premium features.

Pros:

• This software is affordable for most marketers and businesses.
• Monitoring a profile’s growth statistics allows you to validate the profile.
• You can seamlessly compare data through the intuitive charts.

Cons:

• This tool may be too basic for high-level TikTok marketing campaigns.
• Such vast data can be confusing to beginners, and some marketers may not need all these data points.

G2 Rating: n/a

Website: producthunt.com/products/clout-meter

3.Feed Pixel

Feed Pixel considers itself a social media marketplace. This platform sells followers and engagement for every social media channel out there, including TikTok, Twitter, LinkedIn, Instagram, Facebook, and YouTube.

You can buy instant followers and engagement from real accounts. But what’s more unique about Feed Pixel is this TikTok tool allows you to perform competitor analysis by uncovering insights about public accounts. You can also compare your analytics on different social channels to find marketing opportunities and gaps.

Key Features:

• Analyze social media profiles
• Competitor analysis
• Tracking dashboard
• Instant TikTok followers and engagement

Pricing:

• Free: Limited profile search features.
• Premium: $24.99 p/m for premium features

Pros:

• You can handle all your social media accounts’ engagement from one tool
• It’s easy to analyze public social media accounts and compare your analytics to your competitors’
• The tracking dashboard is intuitive and easy to understand

Cons:

• This tool is very limited.
• It may be too expensive for some marketers and teams if they don’t need all the features.

G2 Rating: n/a

Website: feedpixel.com

3 Best TikTok Tools to Track Analytics

1.Analisa.io

Analisa.io is one of the best TikTok tools for tracking and analytics because of how robust this tool is. This platform has features specialized to Instagram and TikTok, so if you need to optimize both social channels, even better!

Analisa.io provides features for in-depth hashtag tracking, public profile analysis, engagement analytics, and competitor analysis. You can evaluate all your key metrics using one platform and explore historical data. Analisa.io has features for influencer mapping too. You can research, vet, and find the perfect influencers for your TikTok campaign.

Key Features:

• Hashtag analytics
• Engagement analytics
• Performance analytics
• Influencer mapping
• Competitor analysis
• Historical data and analytics

Pricing:

• Free: Limited post and hashtags analytics
• Premium: $69 p/m for 5000 posts per social media profile, engagement activity and insight performance every month
• Plus: $149 p/m for 5000 posts per social media profile, multi-format exports, dedicated support and in-depth tracking every month
• Pro:$239 p/m for 5000 posts per social media profile, multi-format exports, dedicated support, and in-depth tracking every month

Pros:

• It’s easy to use this TikTok analytics tool, and if you opt for any of the paid plans, you can access in-depth analytics about your users
• You don’t need to integrate many other data and reporting tools because Annalisa.io provided all the key tracking points and metrics you need
• It’s an ideal analytics tool if your online reputation heavily relies on TikTok and Instagram

Cons:

• The free plan is too limited, and doesn’t support any analytics features for TikTok
• There can be some bugs
• The hashtag research feature is difficult to use and provides limited insights

G2 Rating: 3.6/5

Website: analisa.io

2.TikBuddy

TikBuddy is an online TikTok tool for tracking and analytics. You can use the free Chrome extension to accelerate your data-driven marketing strategies for TikTok. TikBuddy provides an easy-to-navigate dashboard of your key metrics and analytics.

You can use this platform to track your products, perform competitor analysis on public TikTok accounts, and track targeted profiles. Users can configure affiliate management programs through TikBuddy, and export custom reports to share their performance and analytics over time.

Key Features:

• Tracking dashboard
• Product tracking
• Competitor analysis
• Affiliate management
• Audience profiling
• Profile tracking
• Creator sorting and ranking
• Export reports
• Custom tracking reports

Pricing:

• Free: 1 user, 50 video search results, 3 video reports daily, 3 hashtag reports daily and 5 audience profile reports daily every month
• Basic: $69 p/m for 3 users, 1000 video search results, 100 video reports daily, 50 hashtag reports daily and 50 audience profile reports daily, every month
• Premium: $179 p/m for 5 users, 3000 video search results, 500 video reports daily, 100 hashtag reports daily and 200 audience profile reports daily, every month
• Professional: $399 p/m for 10 users, 5000 video search results, 1000 video reports daily, 300 hashtag reports daily and 500 audience profile reports daily, every month

Pros:

• TikBuddy offers a sound suite of TikTok analytics tools to understand your competitors, creators and overall marketing. The product ranking features are a big bonus to this
• The pricing structure may be a little expensive but each offers generous limits, which would be more than enough for most small businesses
• It’s more convenient to use one tool for your TikTok analytics, rather than integrating many, and this is what TikBuddy makes possible

Cons:

• The free plan is highly limiting, forcing you to pay for a subscription
• There is a steep learning curve because of all the analytics this tool gathers and evaluates
• The price may be too expensive for businesses that won’t need all this tool’s features

G2 Rating: n/a

Website: tikbuddy.com

3.Socialinsider

SocialInsider is more than just an analytics tool and gives businesses and agencies every feature they need to understand their audience and discover TikTok marketing opportunities.

You can use this platform to set custom metrics, track your KPIs, perform competitor analysis and benchmark your data against industry leaders. SocialInsider provides strategic insights, like content ideas and AI suggestions to boost your TikTok presence. Brands can also draw custom reports, to share with their teams and analyze their campaign performance.

Key Features:

• Competitor analysis
• Benchmarking
• Custom reports
• Custom metrics
• Historical data
• KPI overview
• Content ideas
• Real-time insights

Pricing:

• Social Media Manager: $99 p/m for 20 social profiles, historical data of 6 months, 1 user, live support within 12 hours, benchmarking and exportable reports every month
• Agency:$199 p/m for 20 social profiles, historical data of 12 months, 5 users, live support within 6 hours, benchmarking, exportable reports and customizable reports every month
• Enterprise: Contact for a custom quote

Pros:

• This TikTok analytics tool is a fantastic option for small to mid-level businesses
• It’s very easy to use this platform, and you can effortlessly track all your TikTok marketing data from one dashboard
• With access to content ideas and real-time insights, you have the data and opportunity to personalize your TikTok marketing strategy to your followers and extract valuable insights from their analytics

Cons:

• There is no free plan, and the prices may be expensive for some businesses
• Historical data reports can take some time to generate
• The design of the reports needs to be improved as they aren’t attractive or professional

G2 Rating: 4.6/5

Website: socialinsider.io

3 Best TikTok Tools for Editing & Effects

1.Lomotif

Need a 100% free TikTok tool for video editing and effects? Lomotif is the answer! This free TikTok tool will help you add more effects and design elements to your videos. Besides basic editing, you can add fun transitions, and audio tracks and create montages.

Lomotif specializes in editing and effects for TikTok videos, so you can rest assured knowing you have the perfect editing features at your fingertips.

Key Features:

• Filters and effects
• Text and emoji effects
• Cut, trim and split videos
• Montage creator
• Stickers
• Transitions
• Music

Pricing:

• Free!