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Livestream shopping, Retail media, and Tech-budget priorities - Weekly Snacks #77

Campaign scoop

Is it a commercial? Leslie David Baker and Phyllis Smith, former co-stars from The Office, share a casual moment while enjoying a bowl of Honey Nut Cheerios. During their snack, they are visited by BuzzBee, the mascot for Cheerios. BuzzBee is concerned that he might have missed his opportunity to promote the cereal's health benefits in a commercial. To his relief, Leslie quickly assures him that there's no need to worry. He proceeds to explain how Cheerios can effectively lower cholesterol levels. In contrast, Phyllis appears pleasantly surprised and enthusiastic about the prospect of being in a commercial



This post first appeared on Tokinomo Brand Activation Interactive POS/POP Display Advertising, please read the originial post: here

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Livestream shopping, Retail media, and Tech-budget priorities - Weekly Snacks #77

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