In a recent press release issued on Monday, Xyxx unveiled its commitment to fostering employee ownership through the ESOP buyback initiative. Having introduced the ESOP programme four years ago, the brand extends this opportunity to dedicated employees who have completed their tenure, recognizing their invaluable contributions. Eligibility for the ESOP buyback spans from senior managers to department heads and executive leaders with a tenure of over seven years.

“Announcing our first-ever ESOP buyback is a proud moment for the leadership team, and especially me. It reaffirms my belief in the collective success of Team XYXX and the pivotal role they have played in our growth story,” reiterated Yogesh Kabra, underscoring the brand’s ethos of empowerment and recognition of employee dedication.

XYXX, renowned for its exceptional quality and contemporary designs, stands as a leader in the men’s lifestyle segment. With a widespread presence spanning over 22,000 touchpoints, the brand continues to expand its reach and impact. Notably, XYXX has witnessed remarkable growth, boasting a staggering Compound Annual Growth Rate (CAGR) of 100%, indicative of its robust performance and market resonance.