Dear brides-this is for those of you looking for your dress, and especially for those of you due to marry this year. Two things; firstly, I want to first put Miss Bush very firmly on your radar.

Secondly, I want to encourage you to book an Appointment at this most excellent Surrey bridal boutique – before April this year. Why? Let’s find out!

Why are you advising brides book their appointments in March and April?

However, shopping for your wedding dress and enjoying masses of style inspiration will still be possible during April because Nortier Shallow in Basingstoke are hosting a month-long pop-up Miss Bush outlet store.

This is the most extensive clearance event in Miss Bush’s history. Incredible, fashion forward samples from all designers will be available at a fraction of the ‘to-order’ price.

plan a visit to shallow north

Additionally, Nortier Shallow will be able to offer a full cleaning, fitting and alteration service. After the scaffolding is erected, revisiting brides will be able to book to view specific dresses in the gorgeous fitting suites at the rear of The Chapel.

Miss Bush will be very much open and working as normal form the rest of our locations so if you can schedule a phone call or Zoom to discuss all things wedding dress related with one of the stylists.

In the coming weeks, Miss Bush, MD Emma, ​​will be hosting the popular ‘ask me anything’ sessions on Instagram. Emma will also be reporting live from Barcelona Bridal week from 18th to 23rd April.

There is never a good time to lose your main showroom space, but the Government’s LoCase (Low Carbon across the South East) initiative was too good an opportunity to pass up. Ethical and environmental issues are a huge talking point in the fashion industry and this is another move on our part to be as conscious as possible in this respect. The roof has to come off to add insulation and it is an incredible step towards our goal of becoming a B-Corp. Fingers crossed for a smooth project! Emma Marshall

Can you tell us more about The Chapel?

It’s a beautiful space! Originally a methodist chapel, the building has a calm, spiritual air. It has really moved Miss Bush away from the traditional retail set-up. There are no desks, no counters, and no shop fittings. From the get-go I had the famous Breakfast at Tiffany’s line in my head I wanted it to be somewhere the ‘mean reds couldn’t get you.’

I wanted drama but coziness, wow factor with added homeliness. Clients often ask us for the paint and wallpaper references, there are sofas, beautiful scents and interiors inspo’ from The Wedding Present Company.
Locally sourced Greyfriars, an English sparkling wine, made method champenoise style, great coffee and botanical soft drinks are all on offer.

Complete privacy, masses of space and, of course, a glorious edit of bridal fashion makes it hard to get in and even harder to leave!

Book an appointment at Miss Bush

What can a bride expect at a typical appointment and how long does it last.

As we also ask brides to fill out a Style Quiz, so we have a chance to really research the wedding, the venues, season and personal style ahead of the appointment. Brides can expect the stylist to have valuable insight, technical knowledge to be fashion obsessed – but most importantly we want an appointment to be fun and relaxing!

Part of the wedding planning is empowering and informative. A celebration of the person themselves and a chance to define their bridal style!

Allow one to two hours – time flies!

Book an appointment at Miss Bush

Do you have any advice to help relieve brides nervous about visiting a boutique for the first time?

Know that everyone is nervous. There has never been a bride that didn’t approach wedding dress shopping with some trepidation.

We are a Queer Eye/cabin crew combination; your cheerleaders, your experts and your counsellors. Yes, we will help you in and out of dresses, make suggestions and hopefully help you find your ultimate ensemble, but we also know that this needs patience and understanding.

Annabel View all Annabel’s articles

Annabel is the founder of Love My Dress. She has a passion for photography, walking, yoga, nature, and loves to support talented artists and creative businesses. In 2013, she became a published author. Annabel lives in rural North Yorkshire with her husband and business partner Philip, their two daughters Eska and Leanora and menagerie of furry hounds. Annabel supports Philip in the running of the family flower farm at Moonwind Flowers. She is also the co-founder of What About Weddings.