Every Ecommerce store needs a proper everyday Analytics. It’s really vital to know, if it performs good or there are any issues in order to react immediately. Market suggests store owners quite advanced analytics solutions, both free and paid: Google Analytics, Kissmetrics, Piwik etc. All of them has a number of pros and cons. Let’s take a quick look at the most popular ones. Google Analytics In Google Analytics you will need to add some extra code to activate eCommerce transaction tracking or sales funnel, so you’ll need a developer. But even a developer won’t be able to add canceled orders tracking. Here’s...
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