COMPANY WEBDESIGN: UNDERSTANDING THE CHANGES IN GRAPHIC DESIGN OVER THE YEARS

What Specialists Have To Say About The New Webdesign Order

Companies world-wide feel they are falling behind, because of their website designs and feel confusion at the fact that they are losing clients to newly founded websites, simply because they are better-looking. Why is this happening now and is that the only reason for their loss?

This question is given a thorough answer by the specialists at cifdesign.com who have studied this problem constantly over their 9 years of activity in the field. According to cifdesign.com President Calin Vingan, people overlook out-dated websites and expect a website that shows them what they want as soon as they land on the website. He also stated that with the changes in web development, the old ways didn’t stand anymore.

“When you work 9 years in the field, you really change the way you feel about webdesign, about techniques and about colors in general.” he said.

Designing a website has changed dramatically from that standard “menu to the left” with maybe a curve and a static, non-animated banner. “What worked 6 years ago, for example, is a total zero now, there’s no doubt about it.” Peter Florin, one of the newer members of the team, stated. “cifdesign.com understands this and wants to share it with everybody”.

They all agreed that it is not only about the shape of the website, that like all late-modern art, had gone minimal, ranging from paintings to music and even to furniture and other interior designs. This change isn’t even all about the new types of colors used, the color schemes which most often consist of gradients, instead of the old-school, plain colors.

Most of the change is related to website content and the first page of a website. Everything has become much faster, people have become much busier, so they don’t want to read a lot of information about a company, they just want to see what they have to offer and buy or leave the website, that’s all. They might bookmark it and return later to see that company’s About page. “They don’t want all of that on the front page, maybe only a few words, having a “more details” button next to it” Theodora Vingan explained.

“Many clients contacted us, saying their websites just don’t do the trick anymore. We understood them perfectly and offered to redesign their websites.” Peter said. The only surprise that came to him was that they’d finally realized this need for a change, forced upon them by the changes worldwide.

And it’s not only about showing the offers, the best products, the portofolio, the shopping cart and others on the front page on a small space, so that the visitor doesn’t have to scroll all the way down. This is very important for fast navigation and user-friendliness, but there is just more to the whole new concept of company webdesign.

“We brought in some younger people, students who helped us better understand the concept behind Web 2.0 and all this crazy social media phenomenon” Calin stated.

They finally said that it was also about including these new social media in their clients’ websites. Many companies started using these new marketing methods and this ensures them they will not easily fall behind.

Overall, the field of webdesign has changed a great deal over the years and as far as it seems, it will keep developing at a fast rate.

The team of http://www.cifdesign.com/ certainly plans not to fall behind on all these changes and they are undergoing a lot of research to always bring fresh new ideas for the companies that have become their partners over the years and to the new ones that will come.

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If you’d like more information about this topic, or to schedule an interview with Peter Florin, please call him at +44 1865 52 2431 or e-mail the team at [email protected]