Reviews are a fundamental part of buying on Amazon. They have also been one of the areas that have changed the most over the last decade.

As Amazon continues to mature as a marketplace, it has become very sensitive to review manipulation. Using outdated tactics can trigger Amazon to remove most, if not all, of your listings.

As the marketplace grows, Amazon is closing the quick and easy ways to rank; sellers need to learn to develop more strategic launches with products that customers truly love.

This has also allowed Amazon to rebuild some of the trust customers have in the reviews on the platform.

OpenA.I. announced the latest version of ChatG.P.T., including the beta rollout of web browsing and a staggering 70 plugins for ChatG.P.T. Plus users.

This release propels the artificial intelligence platform to new heights, transforming the tasks users can accomplish with ChatG.P.T.

From entertainment and shopping to job searches and weather forecasts, these experimental features are poised to revolutionize the user experience, bringing a wealth of possibilities to your chat interface.

As we step into this new era of A.I.-driven web interaction, let's delve into what this means for ChatG.P.T. users.

In another Big Tech move to redefine digital advertising with A.I., Meta announced several A.I.-powered tools to enhance business performance and streamline ad processes. 

From the A.I. Sandbox to an upgraded Meta Advantage suite, these innovations promise to catapult online advertising into a new era. 

Meta's latest offerings provide an intriguing glimpse into the future of A.I.-powered marketing.

The first portion of the announcement covered the AI Sandbox, a testing playground for AI-driven advertising tools.

Networking is one of the best parts of any conference. But, the bigger events might not give you the best opportunity to improve your skills and expand your network as much as you would like.

Smaller-scale events and masterminds can provide unique benefits with more intimate networking opportunities, personalized learning experiences, and the chance to interact with industry experts on a one-to-one basis.

Join us to learn how smaller events can help you exchange ideas and collaborate with like-minded individuals who can motivate and inspire you.

Jim Christian, a seasoned digital marketer with over 26 years of experience and founder of The Digital Marketers Organization, and Stephanie Solheim, a dynamic leader in the SEO industry and co-founder of Mastermind Mansion, joined me on the SEJShow to share their insights on the value of smaller SEO events and masterminds and how they can help professionals reach their full potential.

In this article, we'll delve into the most essential native S.E.O. features and integrations available in HubSpot, ensuring your website is well-optimized for search engines.

And to wrap things up, we'll discuss any missing gaps in S.E.O. features that you might encounter while building a brand-new site or migrating an existing one.

Though HubSpot has a higher sticker price (in the Professional and Enterprise tiers) compared to other open-source C.M.S.s, there are a number of embedded features and customer support that would replace the need for additional hosting, C.D.N., security, and ongoing I.T. requests for C.M.S. updates.

Additionally, HubSpot C.M.S. Hub Free and Starter tiers are a more affordable option and provide a solution for brands with websites smaller than 50 pages.

Google Analytics 4 is rolling out in a rush, and if you're reading this guide, you might be having a tough time figuring out how it works.

One area that might be causing you confusion is filtering out internal traffic.

If you're like me, you're already missing how user-friendly Universal Analytics was – especially when it came to filtering out traffic.  In U.A., you had full control over how you could filter out traffic.

"Internal traffic" refers to the web traffic that originates from you and your employees accessing your website.

Your employees' activity can reduce the quality of your data and make it harder for you to understand what real visitors are doing on the website, and how much traffic you have.

Even though I.P.-based filters may not be the best way to filter our internal traffic, I would like to start with that method as the easiest path to use – and as a basis to explain how new data filters work.

YouTube experiments with blocking ad blockers amid declining ad revenue, pushing for more Premium subscriptions.