There are several ways that you can design a website. But, have you ever wondered out of so many millions of websites present in the world, why a few stand unique and work great that turn potential leads into long-lasting customers, and help bring a company high returns on investment? The answer to this question is very simple. These web designers have extreme knowledge of website designing, they know what actually user experience is, how a user expects a website to be, and how a user likes to read and get through the content. They have a vast knowledge of effective image and video placing techniques on a site, content positioning, and many more. If you want someone to design a site for your company that bears the capability to stand unique than the rest, you can search for Agile Infomix, a digital marketing agency in Guwahati. In simple words, effective web designing leads to the generation of an effective website that works great for a company from many a direction. Some of the easy, simple, and yet elegant strategies to improve a website design to work effectively and efficiently are discussed below- • Planning: It is the first and foremost and the most important step of any activity carried out or to be carried out in any sphere. Anything you do requires some sort of planning. Do you agree? Planning is defined as the activity that decides everything before you actually step in to carry out a task or a job. Getting vegetables and other spices to prepare a recipe is planning. Fuelling your vehicle before taking a long ride is planning. These are a few basic examples to make you understand what planning is. Likewise, to improve your website, you need certain planning like knowing about your audience, their likes, dislikes, their preferences, etc, because everything revolves around them. Your target audience group is the main element with whose purchases you will be able to run your business online. You can search for Agile Infomix, a digital marketing agency in Guwahati, if you want an agency for effective planning for your website. Therefore, utmost importance should be put on their considerations. For example, if your target audience group falls under the category of 6-14 years of age (children), your website should include things that kids of the age range mentioned above like the most. It should be colourful containing animation, graphics, cartoon images, etc to grab their attention. • Remove distractions: As discussed a few lines above, your website should not include things, and in a way that distracts people from getting your exact company message(s). By 'remove distractions' we mean to say that your website should not look complicated with all those images, videos, and big texts with different font sizes, shapes, types, etc. A website that is simple, easy to read, and understandable with minimalistic yet elegant design, and not many clickable here and there, serves the best! If you are exploring agencies to design a simple yet effective site for your company, you can type Agile Infomix, a digital marketing agency in Guwahati. You should put things on a site in a way that helps web users to go through your company and other details easily without being disturbed or distracted. • Add Social Proof: This refers to the activity that you adopt to showcase how people, organizations, institutions, etc, from different parts of the world, have appreciated your products or services, and how they felt using your products or services, etc, on your site. Being humans, it is so natural that people love to take feedback before purchasing something. Feedback from different people and organizations based on your company, products, or services, helps other web users much and provides them a way to decide whether to buy a product/service or not. Adding social proof also acts as proof that your company exists and people from different places have used your services and products. It also acts as a trust factor for others landing on your site. If you want an agency to design a workable website, you can search for Agile Infomix, a digital marketing agency in Guwahati. Many businesses nowadays use to put Twitter comments, Instagram messages, requests, feedback, etc, on their website to give their site an honest look. • Real images and videos: It is always better to put or paste real images and videos of your company. Human beings are by nature curious. They want to know about various events, and keep track of different people, and related activities. Similarly, this nature forces people to develop the urge to know about your company, the products, and the services you deal with. People like to see how your company looks, works, delivers items, and many. If these activities are showcased properly with honesty, sites as such have high chances to generate more organic traffic, convert potential leads to customers, and make an increase in company sales. If you are searching for an agency to design a site for you that actually brings to you good returns, you can type Agile Infomix, a digital marketing agency in Guwahati. Pasting real images and videos also acts as proof that your company is genuine, and exists in society.