Key Highlights:

• The LG OLED 97G4 boasts a 246 cm (97-inch) screen, setting a new standard for home entertainment.
• Enhanced AI upscaling, AI Sound Pro, and Brightness Booster Max technology deliver superior picture and audio quality.
• Features like Dolby Vision Gaming 4K at 144Hz, NVIDIA G-SYNC certification, and AMD FreeSync compatibility ensure dynamic, seamless gameplay.

LG Electronics India has launched its latest innovation in home entertainment, presenting the next generation of AI TVs. This new lineup features the advanced LG OLED EVO AI and LG QNED AI TVs, with screen sizes ranging from 108 cm (43 inches) to an impressive 246 cm (97 inches). Leading the pack is the LG OLED 97G4, the world’s largest OLED TV, which showcases cutting-edge AI technology to enhance picture and audio quality and personalization.

Mr. Hong Ju Jeon, MD of LG Electronics India, expressed his excitement about the launch: “We are proud to introduce the next generation of AI TVs, showcasing the forefront of innovation in both OLED and premium LED technologies. Our 2024 lineup takes the viewing experience to a new level with advanced processors that deliver outstanding audio-visual experiences across various screen sizes, while also providing a personalized user experience tailored to each individual’s unique lifestyle and preferences.”

Advanced AI-Powered Features

LG’s latest OLED AI TVs come equipped with enhanced AI upscaling capabilities, which sharpen objects and backgrounds with precise pixel-level image analysis. This results in improved picture quality and vibrant viewing experiences, even when watching sub-4K content. The AI processor also refines colors to capture the original mood and tone envisioned by the director.

The AI Sound Pro feature enriches audio by utilizing virtual 11.1.2 surround sound from the TV’s built-in speakers, ensuring crystal-clear dialogue and an immersive sound experience. The OLED evo G4 series, featuring Brightness Booster Max technology, achieves peak brightness that is 150 percent higher than conventional OLED TVs.

Gaming Excellence

LG OLED TVs maintain their reputation as the ultimate gaming TVs with new models featuring Dolby Vision Gaming 4K at a 144Hz refresh rate, NVIDIA G-SYNC certification, and compatibility with AMD FreeSync. These features eliminate tearing and stuttering, offering a dynamic, true-to-life gaming experience. The Game Optimizer allows gamers to switch easily between display presets designed for different gaming genres.

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Innovative QNED Technology

The 2024 LG QNED AI TVs represent the next generation of LCD technology, delivering bright and vibrant colors through the combination of Quantum Dot and NanoCell technologies. The QNED MiniLED TVs, featuring MiniLEDs that are 1/40th the size of regular LEDs, offer improved gradations, brighter colors, and deeper blacks thanks to Precision Dimming.

Enhanced User Experience

Celebrating a decade-long journey with webOS, LG continues to enhance its smart TV platform’s versatility. Users can create up to 10 individual profiles to tailor their experience, customize the Home screen, and set personalized settings with minimal effort. Each profile can be password-protected for privacy.

The WebOS Re:New program promises operating system upgrades for the next five years, revamping the UI annually to give customers a fresh experience. LG OLED AI TVs and QNED AI TVs support Dolby Vision and Dolby Atmos for enhanced image and audio quality. The FILMMAKER MODE lets users experience films as the director intended, completing the home cinema experience with TV-matching soundbars.

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Accessibility and Connectivity

LG TVs offer a wide range of accessibility features, including services designed to support individuals with disabilities, remote control tutorials, and chatbot services for voice-accessible support. The 2024 models also include built-in Apple AirPlay and Google Chromecast, allowing users to effortlessly cast content from their mobile devices to their ultra-large TV screens.

Price and Availability

• LG OLED evo G4 AI Series: Available sizes: 246 cm (97), 196 cm (77), 165 cm (65), and 149 cm (55), starting at INR 239,990, with the top model OLED97G4 priced at INR 2,049,990.
• LG OLED evo C4 AI Series: Available sizes: 211 cm (83), 196 cm (77), 165 cm (65), 149 cm (55), 122 cm (48), and 107 cm (42), starting at INR 119,990.
• LG OLED B4 AI Series: Available sizes: 196 cm (77), 165 cm (65), 149 cm (55), starting from INR 169,990.
• QNED90T (QNED MiniLED AI TV): Available size: 165 cm (65), priced at INR 189,990.
• QNED88T (QNED AI TV): Available sizes: 191 cm (75), 165 cm (65), and 149 cm (55), starting at INR 103,990.
• QNED82T (QNED AI TV): Available sizes: 191 cm (75), 165 cm (65), 149 cm (55), 127 cm (50), and 109 cm (43), starting at INR 62,990.

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