Hi Michael, Thanks for this informative article. I have a cosmetic brand that I’m currently waiting for the Trademark to be approved for the overarching company name (Lets call it Company Name in this example). In the mean time, I’ve begun thinking about the individual product names and am wondering if I need to trademark each of these individual product names as well? For example I have 3 products, for simplicity lets call them Product 1, Product 2 and Product 3. Do I simply submit a trademark for each of the product’s names e.g. “Product 1”, “Product 2”, and “Product 3”? Or if I’m thinking of calling them “Product 1 by Company Name”, “Product 2 by Company Name”, and “Product 3 by Company Name”, do I then trademark each of these 3 phrases?
Many thanks.