Major League Soccer (MLS) is quickly gaining recognition as one of the most promising soccer leagues in the world. The recent success of the MLS Season Pass on Apple TV, attributed in part to Lionel Messi’s move to Inter Miami, has certainly brought the league into the global spotlight. Eddy Cue, Apple’s senior vice president of Services, expressed optimism about the future of soccer in the United States during his speech at the Soccerex Miami event.
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Cue emphasized the potential of the United States, the largest country with the most powerful economy globally, to become a hub for top-tier soccer. The goal, he stated, is to build the best soccer league in the world and attract the best players. The presence of Messi, along with other FC Barcelona legends Sergio Busquets and Jordi Alba, in Miami further substantiates the growing interest in MLS. Their team, Las Garzas, may not have qualified for the MLS playoffs, but they did make historylifting the Leagues Cup.
Apple’s 10-year partnership with MLS as the league’s streaming service and exclusive broadcaster signifies a significant commitment to the growth and development of American soccer. This partnership will undoubtedly bring more exposure and access to MLS matches for fans worldwide.
To solidify its position as one of the top leagues globally, MLS must continue to attract notable signings, similar to Inter Miami’s recruitment of Messi. This strategy will not only enhance the quality of play but also provide an enticing opportunity for international players to be part of MLS’s growth and success.
FAQ:
Q: What is the MLS Season Pass?
A: The MLS Season Pass is a streaming service that allows users to watch Major League Soccer matches on Apple TV.
Q: Why is MLS becoming popular?
A: MLS is gaining popularity due to the league’s ambition to become one of the best soccer leagues globally, as well as high-profile signings such as Lionel Messi.
Q: How long is Apple’s partnership with MLS?
A: Apple has signed a 10-year deal with MLS to serve as its streaming service and hold the broadcasting rights.
New Opportunities for Major League Soccer: Attracting Top Talent to the US .
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