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Google’s Automotive Strategy: Android Auto vs. Android Automotive

Google is making waves in the automotive industry with its Android Auto and Android Automotive platforms, positioning itself as a leader in the infotainment experience for new-generation vehicles. While these platforms may sound similar, they differ in key ways and offer distinct benefits.

Android Auto is an extension of the user’s mobile device, mirroring the experience onto the infotainment screen in the vehicle. It requires a smartphone to run, with apps still operating at the mobile device level while the interface is projected onto the display. On the other hand, Android Automotive serves as the operating system powering the infotainment capabilities, running at the hardware level in the vehicle. Unlike Android Auto, it does not require a mobile device to function and offers deeper integration into the vehicle, including reading additional data like battery range.

The main focus of both platforms is the availability of apps. Currently, navigation and media apps are the most popular choices for both Android Auto and Android Automotive. While Google Maps and Waze dominate the navigation space, other services like Sygic offer alternatives. Similarly, Spotify and YouTube Music are prominent music streaming options, but there are other competing services available. Both platforms also support other categories like Point of Interest and Internet of Things apps, bringing features like OBD2 scanners and garage door openers. However, Android Automotive distinguishes itselfexclusively supporting video apps, browsers, and games.

One limitation is that Android Automotive does not currently support messaging apps, unlike Android Auto, which integrates with various messaging services through Google Assistant. It is possible that Google plans to introduce a dedicated messaging interface in the future. Additionally, while Android Automotive supports video apps and browsers, Android Auto does not have video app support presently and limits browser usage to when the vehicle is parked.

Overall, it is clear that Google wants Android Automotive to be the star of its automotive strategy. With its deeper integration and access to more data, Android Automotive has the potential for continued growth and the possibility of unlocking new app categories in the coming years.

Sources:
– https://www.autoevolution.com/news/android-auto-vs-android-automotive-what-you-need-to-know-171187.html

Google’s Automotive Strategy: Android Auto vs. Android Automotive .

The post Google’s Automotive Strategy: Android Auto vs. Android Automotive first appeared on Daily Kiran.



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