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: 'Where's My Sock?'
Agency:
Client:
Date: March 2019
To introduce Monoprix's new three-sock "pairs", Rosapark created a film centered on that age-old question 'Where's my Sock?'
In the spot, people are seen searching under beds, in hampers and even diving into laundromat machines to try to find their favorite sock, which has abandoned their other foot. One even sobbs into the remaining sock as she pines for its mate.
The solution is a pack that includes a pair of socks plus one - the Monoprix three-sock pair.
Credits:
Campaign: Where's my sock ?
Brand : Monoprix
Brand Managers : Florence Chaffiotte, Nicolas Gobert, Stéphanie Jallet, Angeline Froger
AGENCY: Rosapark
Co-Founders : Jean-Patrick Chiquiar, Gilles Fichteberg and Jean-François Sacco
Creative Directors : Gilles Fichteberg and Jean-François Sacco
Associate Manager : Quentin Labat
Account Director : Lucile Wissocq
Head of Digital Strategy : Jeanne Neuschwander
Account Manager : Charlotte Giraud
Copywriter : Hélène Boudin
AD : Nazgol Athari-Nejad
AD : Nazgol Athari-Nejad
Strategic Planner : Sacha Lacroix
TV Producer : Thomas Laurent & Cerise Podetti
PR : Mélanie Colléou and Theda Braddock
Production : De Gaulle
Director : Tom Bartowicz
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: 'Connecting Africa to the World'
Agency:
Client:
Date: March 2019
Emirates has launched a pan-African brand advertising campaign to celebrate the talent and achievements of young Africans.
The campaign celebrates the cultural renaissance taking over Africa and pays tribute to a generation of African disruptors who are making their mark globally across music, fashion, literature and the arts.
Produced by BBC, the short films tell stories of unique African individual. Taking the message of 'New Africa' to the world, the series stars the Kenyan musician and producer 'Blinky' Bill Sellanga, Shanelle Nyasiase a 21-year-old South Sudanese model and the chief executive and publisher of OkayAfrica, Abiola Oke.
Each of the cultural ambassadors shares a common passion to bring their global exposure and influences to their own local journeys, as they discover what it means to be ‘home’.
Credits:
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: 'First Dates idents'
Agency:
Client:
Date: March 2019
French car brand Citroen is capitalising on its two-year sponsorship of Channel Four’s First Dates format with a set of fun idents set to run from next week through the remainder of the year.
Each mini-movie begins with a blossoming driver-passenger romance, only for matters to be brought crashing back down to Earth when the humorous reality of the outside world is revealed.
The tongue-in-cheek campaign marks the first major work to be produced by Havas to reflect Citroen’s ‘Love a Little Frencher’ UK marketing approach, which seeks to couple French romance with a twist of British grit.
Credits:
Client: Citroën UK:
Souad Wrixen (Marketing Director)
Victoria Hatfield (Head of Marketing Communications)
Lucy Jefferies (Communications Manager)
Victoria Hatfield (Head of Marketing Communications)
Lucy Jefferies (Communications Manager)
Creative agency: Havas London
Group CCO: Mark Whelan
ECD: Ben Mooge
Creatives: Stephen Cross & Simon Connor
Account team: Nick Lee (Managing Partner), Tom Trevelyan (Account Director), Andrew Symonds (Account Manager)
Agency Executive Producer: Kiri Carch
Agency Assistant Producer: Mary Musasa
Planner: Kerrie Boyes
Media agency: Mediacom
Production company: Bold
Executive Producer: Rob Godbold
Producer: Dave Knox
Director: Camila Zapiola
DoP: Jaime Feliu-Torres
Editorial: Whitehouse
Editor: Elena De Plama / André Rodrigues
Designer: Dan Scheers
Post-production: Electric Theatre Collective
Soundtrack composer: Papa Music
Audio post-production: Factory
Audio Engineer: Jack Hallett
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: 'Switch To Super: Intelligent WiFi'
Agency:
Client:
Date: March 2019
BBH London has unveiled its final work for Virgin Media after the two ended their seven-year partnership in February, with adam&eve DDB picking up where it left off.
The 'Switch to Super' spot continues the portrayal of Usain Bolt as a superhero, and will air simultaneously across all five of ITV's main channels on Saturday evening - a first for the broadcaster.
The ad opens in Bolt's top-secret hideout where the superhero is experiencing a crisis: the Bolt Signal, his favourite gadget, isn't working.
He urgently calls upon a 'Q' like figure to fix the problem. He diagnoses it as a issue with Bolt's internet, which Virgin Media's 'Intelligent WiFi' automatically fixes to save the day.
When Virgin Media's advertising account went up for review in January, BBH decided not to repitch, which came as a surprise as the partnership was proving to be one of the more enduring brand-agency partnerships in the telecoms space.
Credits:
Virgin Media Brand Director: Cilesta Van Doorn
Virgin Media Head of Advertising: Amy Gilbert
Virgin Media Senior Campaign Manager: Lawrence Hamilton
Virgin Media Campaign Manager: Tony Hyde
Virgin Media Senior Campaign Manager: Lawrence Hamilton
Virgin Media Campaign Manager: Tony Hyde
Client name and title: Virgin Media
BBH Creative Team: Marc Rayson and Callum Prior
BBH Creative Director: Adam Noel
BBH Strategy Director: Ed Kurland
BBH Strategist: Stefano Oransky
BBH Business Lead: Holly Ripper
BBH Account Director: Matt Sims
BBH Account Manager: Francesca Orkisz
Film Credits
BBH Producer: Nicole Southey
BBH Assistant Producer: Kurtison Bailey
Production Company: Caviar
Director: Jake Szymanski
Executive Producer: Neil Cray
Producer: Ellie Goodwin
DoP: Dan Bronks
Post Production: The Mill
Editor/Editing House:
Sound: String & Tins
Lead Music Supervisor: Mike Bamford
Music Supervisor: Mike Bamford
Orchestra: Prague Orchestra Philharmonic
Print Credits
BBH Producer: Pippa White
BBH Assistant Producer: Mercedes Januszczak
Photographer: David Clerihew
POst Production: Wellcom London
Illustrator: N/A
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: 'A Better Class of Biscuit'
Agency:
Client:
Date: March 2019
Family-owned shortbread manufacturer Dean’s is set to launch a new advertising campaign to raise awareness of its premium biscuit offering and build brand loyalty on a UK-wide scale.
Produced by Punk, the campaign carries the strapline ‘A better class of biscuit’ and introduces bold and humorous illustrations, proudly positioning Dean’s as a ‘posh’ biscuit, full of class (with its tongue firmly in its cheek).
The new advertising campaign follows on from a recent brand re-positioning exercise, based on in depth consumer insight and has been created to help meet the brand’s ambitious plans to grow throughout the UK and beyond.
Credits:
Produced by: Punk
Client: Dean's
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: 'Welcome the Future'
Agency:
Client:
Date: March 2019
Expo 2020 Dubai and Memac Ogilvy have unveiled a new global brand marketing campaign called 'Welcome the Future' that celebrates humanity’s many achievements and calls on the world to come together to create a better future for all.
The campaign celebrates Expo 2020 Dubai as a global destination where everyone is invited to innovate, create progress, and have fun by sharing ideas and working together.
Expo 2020 Dubai will be the first World Expo hosted in the Middle East, Africa and South Asia (MEASA) region, and will focus on the theme, ‘Connecting Minds, Creating the Future’. Expo 2020 Dubai provides a platform to encourage creativity, innovation and collaboration in the areas of Opportunity, Mobility and Sustainability, which it believes encapsulate the biggest challenges for humanity today.
Beginning on October 20, 2020, Expo 2020 Dubai expects to attract 25m visits during its six-month run, with the goal of 70% of those visits coming from outside the United Arab Emirates. Expo 2020 Dubai coincides with the UAE’s 50th anniversary in 2021
Credits:
Client: Expo 2020 Dubai
Creative Agency: Memac Ogilvy Dubai
CCO: Juggi Ramakrishnan
Creative Director: Youssef Gadallah / Juggi Ramakrishnan
Copywriter: Ravi Eshwar / Juggi Ramakrishnan
Arabic Copywriter: Maya ElKai / Rana Khairy / Youssef Gadallah
Art Director: Youssef Gadallah / Irfan Ghani / Andre Souza / Tariq Hussein / Shamim Ansari
Account Team: Shawki / Hadi Ballout / Amy ElAskary / Maryam Habib
Agency Producer: Andreea Mititiuc / Luke Morris
Strategists: Jennifer Fischer
Media Agency: Starcom
Production Company: Joy Films Dubai
Executive Producer: Ali Azarmi
Senior Producer: Nima Safari
Director: David Holm
2nd Unit Director and Cultural Advisor: Abdulla Al Kaabi
2nd Unit Director and Cultural Advisor: Abdulla Al Kaabi
DOP: Michael Ragen
Editor: Nick Pezzillo
Colourist: Matt Turner
Post-production: Absolute Post / Territory Studios
Soundtrack Composer: Phillip Sheppard
Voice-Over Artists: Jaysus Zain / Mohammad Saeed Harib / CEE - Ran Chen / Ligalize
Audio Post-production: Mango Jam Dubai
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