The funny thing about being one of the top Realtors in the nation is that if you are really finding your clients their dream homes, they may never need your services again. In fact, to be a successful real estate agent you need to constantly be looking for new avenues to find clients. Homes for sale always involve both a buyer and a seller, but finding these clients and knowing when they are going to want to use your services again can require years of contact and interaction. For this reason, realtors need to find a way to generate new leads of people who might be getting ready to list a house for sale, as well as finding those clients who are ready to buy.

With all of the digital data that is available, it only make sense that many realtors and many other businesses are doing what they can to harvest this information and use these results to benefit their sales and services. Knowing, for instance, that a new mom is considering a purchase of a new carseat means that the appropriate vendors can get their products in front of the this parent. Push notifications about upcoming sales and reviews of the top products can keep this purchase decision on the forefront of the mom, while at the same time providing links to other items that might be needed.

New parents, of course, are not the only consumers who broadcast their future purchase and investment decisions. Every time that you search for options for a hotel stay, for instance, you are providing information to not only the hotels in the area, but also the restaurant, entertainment, and shopping providers who are in the area as well. And while some of this digital mining can seem obtrusive, there are also many times when a consumer can end up getting a better price on a product or a service as businesses try to compete for these consumer dollars.

• Getting a sale means that realtors have to stay in constant contact with many potential clients, a task that is easier with the use of social media organic posts.
• Estimates continue to show that if your business does not land on the first page of a consumer’s internet search you will not get noticed. This is why it is increasingly important to make sure that you are working with an SEO company that can move your business to the top of those lists.
• The real estate market provides a number of avenues for creating organic content about home remodeling plans.






• Nearly 40% of those surveyed by the National Association of How eBuyers (NAHB) said they would like an environmentally friendly home. Connecting with these clients means that realtors need to work with an SEO team that can help generate lists of these potential buyers from various kinds of environmentally friendly websites. Tracking when a couple is purchasing low carbon footprint items, for instance, can help realtors connect with a customer who might be looking for a specific kind of house.
• Organic content, not paid advertisements continue to drive the search engine industry. As savvy consumers continue to search for content that provides information, not fluff, businesses realize that they need to provide content that answers the questions their customers ask the most often.
• The latest information continues to confirm that engaging with customers on a regular basis provides the best way to influence their purchase decisions.
• In the latest research studies, 80% of residential growth will be in suburban communities over the next decade.
• Continuing to stay in contact with the latest potential buyers is big business. Knowing that 83% of buyers are looking to purchase a single-family home, according to Zillow, is just one indicator of important it is stay on top of this market if you want to be a successful realtor.
• Every online contact can represent a future potential sale.
• Deciding to tackle today’s competitive retail market involves a strategic plan to make sure that a business is meeting its customers and clients on their digital devices on a regular basis.

If you are a realtor who wants to GET NOTICED it will be important that you find a way to search out and stay connected to a number of potential clients.

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