In Today’s Modern era, everyone needs the fittest collaboration of technologies, strategies, and marketing. With the finest data and products, one just needs to succeed with the different implementation of the marketing landscape. We all want to drive results and for that, a Digital Marketer has to work their heart out.

Calling yourself a Digital marketer has not limited to the extent of pursuing a digital marketing course but to stay updated with the new updates and trends in marketing daily. Today we will help you with the top 8 mandatory digital marketing skills that a digital marketer should have.

1- Changing the HTML content 

Changing the HTML content of the page is something that every one digital marketer should know. Make sure that you know how to use the inspect element and this point can be useful for A/B testing, conversion rate optimization and web analytics as well.

2. Operating WordPress Themes and Plugins 

You cannot call yourself a digital marketer if you aren’t aware of how to install, Configure and implement WordPress themes and Plugins. It is very important to manage your content management system and CRO by learning the basics.

3- Creating SEO friendly URL’s and Canonical

Not just mandatory for searching but URLs also play an important role to understand the structure and content of your website. It is also important for the customer experience and provides many benefits in marketing. Hence a digital marketer needs to create SEO friendly URLs and canonical.

4- Editing Short videos

This comes under the finest skills of a digital marketer and should be a must-on thing for a digital marketer. Creating and editing a short video is very important whether it’s a WordPress or social media. It also helps you to become more creative and develop more skills in you.

5- Implementing Conversion Pixels

Now the majority of the marketers have faced these pixel issues and usually get depends on the tech department to solve that. However, doing it on your own is the best skill for a digital marketer. Learning to implement conversion pixels in Google analytics can help you to do that on your own.

6- Designing Smaller Wire frame

Another finest skill that a digital marketer should have is to create a perfect user interface and user experience. Be it photoshop or sketch, it helps to motivate the designer in you and helps to build a great digital experience for the customers.

7- Coding a small macro in excel

Talking about the data, it is the most important essential for a marketer. Some tools can help you in the data automation and helps to save a lot of time of yours as a digital marketer. Programming a simple macro in excel will surely do the magic for you.

8- Creating Gifs and screen captures 

It is very important to learn to edit and manage images. Talking about the GIFs, a digital marketer should be able to edit, create and manage images and videos to make their content creation. Also, this will make your content creative and humorous.

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