We all are aware of how important SEO is and how it helps to rank your website organically. SEO is one of the most important modules of digital marketing that helps to rank your website or content on the search engine result page. Talking about technical SEO,let us first go through its definition.

Technical SEO is a technique that helps to optimize your website for indexing and crawling. It helps to enhance website design and coding to improve its search visibility on Google. It is also needed for website content and ranking. However, the Search engine algorithm often keeps changing to improve Search Engine Ranking.

If you are looking to improve your website visibility or want to drive more traffic on it then technical SEO is the key to accomplish that goal. You can implement and create the finest SEO strategies that will not only help you to optimize your webpage or website.

Today we will help you to learn the top 5 best practices of technical SEO that you should implement to rank your website.

1- Optimizing the URL structure

The majority of the websites get down because of not having a mobile-friendly interface. By saying this we mean that your website should be capable to load on mobile devices as well. Not everyone has a laptop and PC. A wider volume of traffic is generated through mobile devices; therefore it is very important to optimize it on mobile devices.

2- Choosing HTTPS

HTTPS has been quite popular as well important after Google has announced it as one of the most important factors of search engine ranking. It technically helps to build up connectivity links between websites and browsers. Hence it is one of the finest ways to enhance your Search engine ranking.

3- Improving the site speed

Who has time to wait for a website that takes more than 3 seconds to load? We all are living in a quick era and research has shown that users highly back off from a website that takes a long time to load. Talking about the mobile phone, if the site fails to be load within 3 seconds, it can never be good for business. Using Google Page Speed Insights is perfect to analyze your website speed.

4- Eliminating 404 errors

Make sure you haven’t linked to the pages that don’t exist. If your website has 404 errors it means you have linked to the broken pages and pages that are no longer exist. Don’t let search engines like Google a single chance to crawl your site by negative affecting ranking. Using Google Search Console can help you to monitor various aspects of the website including broken links, indexing errors and further.

5- Optimizing Robots.txt

What is Robots.txt? It’s a file located in the directory root of your website. It instructs search engines regarding which web pages they can crawl and index. It also helps to crawl and index the source files and images that don’t show up on SERPs. Using the Google Console can help you to optimize robots.txt.

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