Hate the boring game mechanics in Enterprise Gamification products! This is exactly what we as a company and our engineers thought when we looked at most of the Silicon Valley/overseas inventions.
It’s no wonder 80% of the gamification implementations fail to have an impact. Till we have boring points and badges we will always be producing 80% failure rate in terms of Gamification implementation success ratio.
Enterprise Gamification as a concept is one of the most revolutionary concept, having said that delivery of most of the Gamification products in market is very poor.
Reason Facebook, YouTube are successful in creating and maintaining the engagement with its users is because they all produce engaging content. In contact centre industry the CRM systems employees work with on the day to day basis are extremely dull and to have employees engage with those systems distributing the badges and points is really a non-engaging idea when we calculate its impact over a period of days.
If we look at the data and stats, when we distribute badges and flowers and move a mindless imagery we are looking at only about only 10% of the employees engaging with the product. But 10% of the employees in the organization are always the best performing employees. So are we solving the problem?
What does datagames does is so revolutionary?
We really spend time understanding the demographic we are creating a “Game” forWhen we develop a game we spend time in the game narrative and its contextOur product then shows employees in real time a data movement in the form of the gameOur image work and game outputs are 3D Xbox qualityCreating Xbox quality image work is important to create engaging content that will really engage customersLeveraging gaming dynamics, the Kepler platform provides graphically rich performance dashboards to Individuals, Team Managers, Product / Sales / Retail Managers.There are a variety of game themes – more themes are introduced on a regular basis.
Staff do not actively play the game. Kepler’s connectors monitor behaviours in existing IT data sources and builds levels of achievement and competition, based on the KPI’s that you want to measure.
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