iPhone 12 Pro Max vs. iPhone XS Max: What big changes did Apple make in 2020?

We compare the major differences between the iPhone 12 Pro Max and the iPhone XS Max, besides 5G.

Back in October, Apple introduced the iPhone 12 Pro Max, along with its three siblings in the first virtual-only iPhone event. There are plenty of superlatives that could describe the iPhone 12 Pro Max: the iPhone with the largest ever screen (6.7 inches), the iPhone with the most durable screen (alongside its siblings) and possibly even the iPhone with the longest battery life. 

Two years ago, the iPhone XS Max held many of those exact titles. So if you've been holding onto an iPhone XS Max, you're probably wondering what additions Apple has packed into the iPhone 12 Pro Max (beyond 5G support) and whether it's worth the cash to go for an upgrade. Apple made the expected incremental upgrades to things like its processor and software (scroll down to our specs chart for specifics), but there are some key changes you'll want to consider before making the decision to upgrade or wait for Apple's next-gen iPhone in 2021.

The iPhone 12 Pro Max has an extra camera and a longer telephoto lens

As Apple's fanciest phone available, getting the iPhone 12 Pro Max means you'll get the very best overall photo and video quality of any iPhone. But it'll also allow for more versatile photography compared to the iPhone XS Max. While each iPhone has wide and telephoto lenses, the iPhone 12 Pro Max has an extra lens taking the form of an ultra-wide shooter. That ultra-wide lens is crucial for taking photos of sweeping landscapes or even if you want to take a zoomed-out photo of, say, your living room. 

In addition, the iPhone 12 Pro Max has a longer telephoto lens than the iPhone XS Max. At a 65-millimeter equivalent, the new telephoto lens on the 12 Pro Max has a 2.5x optical zoom. Compare that to the iPhone XS Max's 2x zoom (52-millimeter equivalent) telephoto lens and that extra 0.5x can go a long way. The iPhone 12 Pro Max (along with the iPhone 12 Pro) has a lidar sensor too, which helps with auto-focus in low-light for photos, videos and slow motion. I'll go into more depth on the tech later. If you're looking for specific details about the camera, feel free to scroll down to our specs chart at the bottom of this article.

The iPhone 12 Max Pro has a 'Ceramic Shield' display

While both devices rely on similar-sized OLED panels, Apple added a ceramic-hardened glass display, called Ceramic Shield, to its iPhone 12 line. Apple says its ceramic shielding, which covers the front of the device, offers four times better drop protection. Although it's tough to verify that claim, we can conclude, based on our drop tests, that it's indeed a durable shielding. Admittedly, we haven't put the iPhone 12 Pro Max itself through the paces yet, but CNET's Vanessa Hand Orellana did conduct tests on the iPhone 12, which uses the same screen. In her tests, the iPhone 12's screen survived without a crack after it was dropped six times on a sidewalk, including three back-to-back drops from a height of 9 feet.  

For its part, the iPhone XS Max seems to be a durable phone too. According to CNET's drop test results, the iPhone XS, which uses the same screen as its pricier sibling, survived four drops on a cement sidewalk from a height of 3 feet and 5 feet. 

The iPhone 12 Pro Max has big battery energy 

The iPhone 12 Pro Max's sleeper feature is its large battery, according to CNET's Patrick Holland, who reviewed the device. Although Apple doesn't reveal battery size, the company's website says the 12 Pro Max should last 20 hours playing a looped video on airplane mode. In Patrick's test, it got exceedingly close to that duration, lasting 19 hours, 52 minutes. Meanwhile, the iPhone XS Max lasted 17 hours, 23 minutes, which is an impressive feat in its own right. Whether that extra hour and a half matters will likely come down to personal preference or your phone-use habits. 

The iPhone 12 Pro Max may opens up a world of magnetic accessories

Apple confirmed the fears of some iPhone fans when it announced that the iPhone 12 wouldn't come with either a wall adapter or wired earphones. While the company is betting many of its customers already have those accessories, Apple's reasoning to leave behind the wall adapter may also have something to do with its introduction of MagSafe. It's a proprietary wireless charging system that relies on magnets and it lets you snap on magnetic accessories like chargers and wallets onto your device's rear. Apple's $38 MagSafe charge is one such accessory you can buy separately, but there are many more to choose from and the selection is rapidly growing. 

As for the iPhone XS Max, it comes with a Lightning cable and plug and it also works with the existing Qi wireless charging standard.