Ad blockers are some of the most widely used extensions for web browsers with Adblock and AdBlock Plus being among the most popular ad blockers available for a variety of web browsers. Microsoft Edge lacked support for extensions when it came out about a year ago and the company recently opened up extensions for developers, which is why AdBlock and AdBlock Plus for Microsoft Edge are now available.
Even though the names are quite similar, AdBlock and AdBlock Plus are made by different companies, despite the fact that they offer essentially the same feature, enabling users to block online advertisements.
There has been a lot of debate about the use of ad blockers. Their popularity is certainly increasing and with companies like Apple baking in ad blockers in its browser, many publishers are concerned that they will start losing a significant chunk of their revenue as more and more people adopt ad blockers.
An argument can also be made in favor of ad blocking extensions as malicious sites are known to distribute malware through ads, so it really comes down to the user and their preference, legitimate publishers just hope they don’t have to pay the price for what others do.