It was reported that Spotify was planning a new free Tier of its music streaming platform. The company already has a free tier that is supported by ads and limits users in what they can do, which in turn encourages them to purchase a subscription to the premium tier that unlocks everything and removes ads.
However if you insist on continuing to use Spotify’s free tier, then you’ll be pleased to learn that the rumors were true as Spotify’s new free tier has been launched. One of the features that was limited in the previous tier was on-demand listening, but that has changed somewhat with the new tier as Spotify is introducing on-demand playlists, where users can pick and choose songs in curated playlists.
Spotify is also getting more personalized where according to the company, “When you sign up, we’ll ask you about the artists you love, and we’ll deliver curated playlists that match your musical taste and personalized playlists, like Daily Mix. These new playlists are easily accessible on the new Home screen, which is always being updated based on your listening activity.”