Apple executive Bob Borchers recently sat down for an interview with India Today and the VP of worldwide product marketing discussed Apple’s balancing act when it comes to Apple Watch battery life and also hinted at a new Apple Silicon-powered Mac Pro.

Apple Watch Battery Life

As an Apple Watch owner, you’ve likely experienced a few times when you wished your watch’s battery life was a bit better. It would be nice to be able to use your Apple Watch for an entire weekend without the need for an overnight charge, right?

We’ve all seen a load of articles and posts on the internet criticizing the Apple Watch’s lacking battery life, with plenty of articles making comparisons to other (and longer battery life) smartwatches, like Garmin’s, which offers smartwatches that can last two weeks or more if you don’t use the watch’s GPS feature.

So, why hasn’t Apple been able to extend the Apple Watch’s battery life? Borchers told India Today that Apple walks a tightrope between more features and better battery life.

Borchers said there are products in Apple’s lineup that “continue to require further efficiency gains.” He admitted that one of those product lineups is the Apple Watch, which while providing excellent health-tracking features and other benefits, would definitely benefit from extended battery life.

He says the Cupertino firm continues to explore the best way to balance the Watch’s features – which include health-tracking, heart alerts, and fall and accident detection – with gaining more battery life.

Borchers suggested that many users benefit from rapid top-up charges.

“With fast charging, you can get 80% of your battery capacity in 45 to 45 minutes. And this is actually a trend that we’re starting to see with more and more of our customers,” he said.

Is an Apple Silicon-Powered Mac Pro On the Way?

While Apple has yet to reveal its plans for a new Apple Silicon Mac Pro, there have been several reports that include rumors of such a beast. Well-connected journalist Mark Gurman has said that Apple has dropped its plans for an M2 Extreme chip that could be used in a new Mac Pro. Gurman also said any new Mac Pro from Apple would not be upgradable in the memory or the GPU departments.

Those comments have led many users to wonder why Apple would release a new Mac Pro that won’t be the most powerful Mac, and that has limited expansion possibilities.

iOS 16.4 code references are believed to point to a new Mac Pro with interchangeable “compute modules.”

Borchers did not provide direct answers or directly mention an upcoming revamped Mac Pro, he did say Apple wants to have its “entire product line” running on Apple Silicon, which would seem to include any future Mac Pro models.

“We have a clear goal to transition fully to Apple Silicone,” said Borchers. “We believe strongly that Apple silicon can power and transform experiences from the MacBook Air to all the way up to the Mac Studio. We’ve been very clear from the beginning that our goal is to take our entire product line to Apple Silicon. And that’s something we intend to do.”

Although Borchers comments lack a direct mention of any updated Mac Pro models, his comments hint at the possibility of an Apple Silicon-powered Mac Pro.

Previously published on Mactrast.com