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SEO: Google Best Approaches to Driving Organic Traffic

What is the meaning of SEO?

SEO means (Search Engine Optimization). SEO is a digital marketing strategy aim at increasing the visibility by search engines, search Traffic and speed performance of a webpage. This could be achieved through the search engine results that builds up from google search engines, YouTube, Bing and even on social media search platforms.

What is web traffic?

A Web traffic is the amount of data sent and received by human visitors to a website. This primarily excludes all the data generated by software robots.

Names of some software robots that generates web traffic are:

  1. Babylon Traffic
  2. Click SEO 
  3. Simple traffic

To know more in details about all the list of web traffic generating software visit the link below.

14 Best Traffic Bots that are Trusted [Update 2023]

What are the kinds of web traffic?

There are two kinds of web traffic:

  1. Organic traffic: Organic traffic are those visitors who visit your website using different search engines. Organic traffic can be achieved basically through search engines, social media or as direct URL rather than paid promotion or advertisement content.
  2. Paid traffic: Paid traffic is a scenario whereby human visitors, visiting a webpage or blogs are redirected either due to ads placed on search engine platforms like google or Bing or ads placed on social media platforms like Facebook. Therefore, Paid traffic is any customer that visits your website after you have paid for advertising promotions on different platforms.

Organic traffic is opposite to “paid traffic”. Organic Traffic refers to the visitors who visit your website using different search engines. Organic traffic can be achieved organically through search engines, social media or as direct URL rather than paid promotion or advertisement content.  This is the most honorable and acceptable type of traffic by google AdSense.

How do I get Paid Traffic for my website?

There are many online companies that offers the opportunity for paid ads. This means that you will have to make either a monthly or weekly fee payment to this advertising companies. In return, they will display the link to your webpage or blog and redirect visitors to your website.

Read also: How to I generate more free traffic

below is a list of paid online advertiser’s links to your blog. You can click on the links below to get redirected to the ad’s webpage.

Google ads

Facebook ads

YouTube ads

Instagram ads

LinkedIn ads

N/B: you can click each of the above ads to get redirected to the advertiser’s main page.

Google Best Approaches to Driving Organic Traffic
  1. Create a Trending Topic

It is very important that you write what people search on the internet. You can use the google autofill to find out what people search for

Google Autofill

Also, make use of Google Trends that gives you a hot topic that is getting viral day today. By doing this type Google.Trends on your google search bar. Initially, there are not too many blogs on these topics, and if you write a post on them in an earlier phase, it would be easy to rank.

2. Content Distribution (Promote on social media)

It is my best growth hack strategy. You can create one piece of content and spread it all over the internet to get the maximum exposure. I call this strategy the Traffic Explosion Method. Example:

I create a YouTube Video around a specific topic, then when published on YouTube, I add it to this tunnel:

YouTube Video Blog Article Medium Article Social Media Posts Quora Space Post Forum Posts.

You don’t need to be very intelligent and smart before you can use the social media. Infact you could be so intelligent and start making about 10 – 15 YouTube videos and you won’t get more than 100 views. But am assuring that social media can make you a hero in overnight, if you can just distribute that hottest, trending article that has been the topic of discussion on the internet. So social media can make you a hero, provided you write quality content and on hot trending topic everyone on the internet is searching for with a high search volume. About 80% of search volumes and hot trending topics are often discussed on social media.

3 – Start Collecting Visitors Email Early through free update of new contents. 

This is one of the most common mistakes, new blogger does. Even, the expert blogger, Neil Patel admits not to have collected emails of his blog visitors in the early phases of his blogging career.

If you are planning to engage in blogging for a long term, then you should start building your audience. You can put a nice pop and use lead magnet trick. Here, you can offer your visitors free tutorials, eBooks and audio podcast in exchange for their email. I personally have a handful of websites I get my email registered and i have been getting updates on new articles which is beneficial to my blogging career.

4 – Improve Your Webpage Loading speed

Optimizing your page loading speed is an excellent way to increase your traffic. The world is moving very fast and, Customers are very impatient especially when they have other options handy. They are Won or Lost in One Second.

Recent Studies has shown that about 40% of shoppers abandon an Ecommerce website that takes more than three seconds to load.

You can use Google Page Speed Insight to find ways to improve your page loading time.

5 – Create as Many Backlinks as possible to your homepage

A backlink is a link from some other website to you web resource. A web resource may be a website, web page, or web directory. A backlink is a reference comparable to a citation. Connecting your internal pages and also including outbound link helps in ranking higher in google. This makes you more visible for google search engine to spot easily.

Apart from building many backlinks, you should also ensure to give quality and in-depth content be it an article a video tutorial so that your post will bring value to your readers which will convince them to re-visit your webpage.

6. Engage in Guest Posting in other webpage or Blogs

You can do guest posting in two ways either by including guest post on your website through comments and feedback, and(or) also write guest post in other blogs. In the former your page viewer are the guest whereas in the later you are the guest to other blogs.

This way, you will connect with more bloggers and this will make you more popular among your community. More popularity means, more people visiting your blogs.

7.  Practically engage in SEO Tailored-Auditing of Your Blog

I can assure you that SEO tailored auditing is the most important factor which generate massive traffic to your blog in terms of blog earning, daily traffic, and site ranking. You daily webpage could increase up to 10,000 visitors per day and more.

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The post SEO: Google Best Approaches to Driving Organic Traffic appeared first on Global Industries and emerging Market.



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