In today’s age, healthcare has emerged as one of the prime concerns for everyone. Moreover, the global pandemic has intensified things, putting lives at risk. During such testing times, the leading hospitals and healthcare institutions have emerged as saviours. They are protecting lives and constantly researching to eradicate lethal viruses.

A prominent name in the healthcare and hospital sectors is Apollo Group of Hospitals. The Apollo Group of Hospitals and its subsidiary companies have successfully served patients for over 3.7 decades.  Established in 2002, Apollo Health and Lifestyles Ltd. was founded by Dr. Prathap C Reddy, who envisioned world class healthcare for all Indians, to fulfil his mission of ‘Touching a billion lives’. 

About the Founder Chairman Apollo Group

A renowned cardiologist known for his intuitive diagnostic abilities, Dr. Prathap C Reddy was just turning 50 when he launched Apollo Hospitals and took his place in history as the visionary architect of modern Indian healthcare. Dr Prathap C Red-dy founder Chairman Apollo Hospitals group is also the Chairman of Apollo Hospital’s sub-sidiary Company – Apollo Health and Lifestyle Limited which in-turn is the Holding Compa-ny of Apollo Specialty Hospitals Private Limited under which Apollo Cradle & Children’s Hospitals are managed. Apollo Cradle & Children’s hospital has achieved tremendous success in advanced paediatric and maternity care.

Revolutionizing healthcare in India at a time when ordinary citizens of the country faced difficulties in accessing affordable quality healthcare, Dr. Reddy pushed the boundaries to take quality healthcare to every individual in the country and bring international standards of healthcare to India. Today, Apollo Hospitals Group is one of the world’s leading centres for quaternary healthcare. Under his leadership, its culture of intrinsic ethics in business and governance has earned the trust of over 150 million patients from over 140 countries including India.

 Deeply concerned about the impending tsunami of non-communicable diseases (NCDs), Dr. Reddy introduced Annual Preventive Health Checks with over 15 million health checks performed by the group. He was in India Today’s list of India’s 50 most powerful people in 2017. Recipient of innumerable Lifetime Achievement awards, Dr. Reddy was honoured with the ‘Padma Vibhushan’ by the Government of India, in recognition of his untiring pursuit of excellence in healthcare.

About the Managing Director AHLL & Joint Managing Director Apollo Group

Dr. Sangita Reddy, Managing Director AHLL & Joint Managing Director of Apollo Hospitals enterprise Limited – Asia’s largest and most trusted healthcare group. Dr. Sangita Reddy is a Global Healthcare Leader, Indian Entrepreneur and Humanitarian. She is also the immediate Past President of the Federation of Indian Chambers of Commerce and Industry (FICCI).

Passionately committed to transforming healthcare system through technological advancements, she is accelerating positive transformation for effective healthcare service delivery. She has been conferred with an Honorary Doctorate by Macquarie University Australia, in recognition of her untiring efforts and resolute commitment to bringing transformative changes in healthcare, development of Health IT and championing manifold initiatives both in India and abroad.

Influencing Global Healthcare – As a policy influencer and reformist, she is actively engaged with governments and industry bodies on aspects of public health and policy development. She has advocated and influenced policy reforms and is an acclaimed speaker on global healthcare forums around the world including the World Health Congress.

An Entrepreneur Promoting Affordable and Sustainable Social Initiatives – Committed to building a more inclusive in public and private sector healthcare ecosystem in the nation, one of her initiatives has been Apollo Clinics which aims to build a string of tech enabled primary care clinics across urban and rural India. Dr. Sangita Reddy is also Chairman at Apollo Knowledge, an education initiative focused on shaping healthcare human capital for tomorrow.

Driving Humanitarian Initiatives – Dr. Sangita Reddy heads Apollo Philanthropy, an umbrella entity encompassing ‘Save a Child’s Heart Initiative’, SAHI, CURE and the Billion Hearts Beating Foundation, Total Health – a unique integrated rural health model with a focus in public and private sectors.

Awards and Recognitions – Dr. Sangita Reddy has been a recipient of numerous prestigious awards for business and leadership. She ranks 32 on INDIA TODAY group Top 50 Annual Power List for 2020. In 2019, she was presented with the “Best Female Healthcare Leader “Mediko award from the prestigious Indian Medical Association. International Women Entrepreneur 2019 award from the IWEC Foundation &The Healthcare Transformation Leader’s Award’ for her exemplary role in India’s healthcare sector at India’s Biggest Event on Innovation in Healthcare – ‘Healthcare in today’s Digital India. Dr. Sangita Reddy has also been featured by LinkedIn in the “Top Voices 2019 India List”.

Apollo Health and Lifestyle Limited (AHLL) is one of the largest players in the retail healthcare segment in India. Since its incorporation in 2002, AHLL has experienced significant growth and come a long way, not only in terms of its geographical footprint and number of centres, but also in the array of service delivery formats that it operates today.

It functions primarily through its 8 core offerings viz. Apollo Cradle & Children’s Hospital, Apollo Fertility, Apollo Spectra, Apollo Clinics, Apollo Sugar, Apollo Dental, Apollo Diagnostics and Apollo Dialysis.

About Apollo Cradle and Children’s Hospital

Apollo Cradle and Children’s Hospital (ACCH) has set up 15 centres in 6 cities –   Hyderabad, Bengaluru, Chennai, Delhi NCR, Pune, and Amritsar, making it one of the largest integrated maternal and children’s hospital chains in India.

Being a specialty hospital for Maternal, Neonatal and Pediatric care, it has earned its reputation as the pioneer of boutique birthing hospitals in India. Following the mantra of “The better the care, the safer the patients”, has ensured an impeccable safety record over the years, and helped Apollo Cradle & Children’s Hospital touch a milestone 1,75,000+ deliveries.

Some babies require a little extra attention when they come into our world. At Apollo Cradle and Children’s Hospital, the team of experts ensure that the baby receives the best possible care.

General Pediatrics, Immunization and NICU: Apollo Cradle & Children’s Hospital has its team of esteemed and well experienced pediatricians on board who provide appropriate care for general illnesses in otherwise healthy babies and children. The immunization practices and schedule followed are as per the National Immunization schedule with availability of all the vaccines. One of the most advanced level 3 NICU, with an attached perinatal centre including fetal medicine and high-risk obstetrics under one roof. It provides technically revolutionized neonatal care and innovative treatments, which in terms of survival statistics show result at par with the best centres in the world. From saving a low-birth-weight newborn to providing life-saving interventions in preterm and sick newborn, Cradle’s NICU team offers world-class modalities and eNICU comes fully equipped with monitoring facilities and advanced incubators with features that ensure that the baby is well taken care of.

Pediatric Surgery: Children require surgeons who have spent years operating on little ones with care and expertise. Apollo Cradle & Children’s Hospital has experienced surgeons who operates on babies as small as newborns to adolescents. The team is ready for emergency surgeries along with planned ones for almost whole array of diseases. Backed by team of Pediatric Anesthetist, the surgical team at cradle is ready for any challenge.

Laboratory & Radiology Services: Apollo Cradle and Children’s Hospital has 24×7 laboratory with equipped with standardized equipment’s providing reliable and rapid results. The radiology department is equipped with x-rays, CT scan and Ultrasound services and can do all relevant pediatric imaging.

Fetal Medicine and Safe Birthing: Apollo Cradle & Children’s Hospital has been a strict advocator of health of mother and baby during the pious process of Birthing. The team of Obstetricians and Gynecologists provides the highest level of care, compassion, and medical expertise to the would-be mothers. The division of Fetal Medicine provide the expertise towards detecting and managing the issues detected before birth in timely manner.

Facilities:

• Pediatric sub specialties

• Advance Neonatal ICU

• Advanced Labour and Delivery Room

• Birthing Suites

• Maternal ICU

• 24×7 Laboratory

• 24×7 Radiology with X-ray, CT, Ultrasound

• Emergency Transport Services

Apollo Cradle has brought on board some of the most renowned doctors, surgeons, and specialists in neonatal, maternal, and pediatric care to ensure that every mother and child has access to only the best facilities.

Apollo Cradle & Children’s Hospital is always committed to offering the best-in-class care. This has supported the successful expansion of the hospital chain over the past few years. We have set our sights on establishing a strong presence in the top 30 Indian cities. Apollo Cradle & Children’s Hospital’s journey of growth is inspired by the uncompromising standards upheld by the Apollo Group.

Wide Variety of Services

Apollo Cradle & Children’s Hospital delivers a wide variety of care packages and services to its clients. Some of these packages include:

• Antenatal Packages This covers antenatal classes that are interactive and help a mother-to-be to focus on her pregnancy journey, and the forthcoming labour and birth. These sessions include yoga, Lamaze exercises, labour positions, stress management, nutritional advice, and counselling.
• Preggo – Preggo is a holistic program specially designed for all mothers-to-be by India’s leading maternity health experts to help transition parents-to-be into strong and confident parents.
• Baby Care Package – This includes doctor consultations, health check (growth and BMI) and the first 12 months’ vaccinations for the baby.
• Back to Shape – A complete postnatal care program (Postnatal Mother Care Package, Postnatal Baby Care Package)
• Customized Health Check-up Packages for Women of all ages (Teens, Twenties, Thirties, Forties and Fifties)

Addressing the Challenges

Throughout its illustrious journey, Apollo Cradle & Children’s Hospital has overcome numerous challenges and has achieved various landmarks. The hospital has made noteworthy achievements which include the following:

1. 1. Apollo was a pioneer in the country to usher in the concept of dedicated women & children’s hospitals, with its first centre in 2002. Till such time that the Apollo Cradle Concept was introduced, gynecology, obstetrics, neonatology, and pediatric services in the private sector were largely delivered by the small nursing homes or large multi-specialty tertiary care hospitals.

1. 1. Apollo recognized the fact that maternity was to be celebrated and should be dealt separately from the space of a hospital setup, with other associated specialties.

1. 3. The initial team faced the challenge of building this concept with the gynecologists and the patients. For gynecologists, the key question was the backup of allied specialties and services to be able to handle the entire spectrum under one roof and for the patients. It was a mindset shift to look at dedicated maternity homes for delivery and gynecology surgeries, instead of looking at large hospitals.   

Exploring the Horizon

Team Apollo Cradle & Children’s Hospital believes that the world is increasingly becoming more and more consumer centric. The same is applicable to the healthcare sector. As the new age consumers (patients) seek more services digitally, they expect some aspects of healthcare delivery and experience also to be available on the same media.

At the same time, doctors are embracing new technology in the space of clinical care and providing minimal invasive options to the patients. “As providers, our aim is to provide both to our key stakeholders – the patients and the doctors”, states team ACCH.

This means that it is imperative on the part of the hospitals to remain technologically relevant (and not just the latest), to provide the right clinical care at the right price, and also at the same time make enough of its services and touchpoints available for the end consumer on a digital platform and drive automation.

With Covid-19 pandemic, patients have been anxious about contracting the virus, so we began offering most services online.

“At Apollo Cradle & Children’s Hospital, we deployed a custom-built platform – APOLLO ADMISSION ASSIST which allows to-be-mothers to sit in the comfort of their home and see our facilities through a virtual tour & they can even book the room as well. This module also includes a 360-degree view of different room categories and other amenities,” explains the team of ACCH.

In four simple steps the parents-to-be /patient can choose the facility. All they have to do is:

• Fill in the due date

• Choose preferred room

• Review facility and amenities

• Receive immediate Delivery estimate

The parent-to-be can choose to connect with the care manager in case of any doubts.

Also, the Apollo Cradle & Children’s Hospital App ensures that expert guidance right from antenatal care to delivery, post-delivery & child-care. A mother-to-be can connect with the doctor and her care manager 24/7, making the entire process connected and seamless.

The patient data is maneuvered via a customized CRM, which allows the system to push reminder alerts for scan and follow up doctor appointments. This also provides trimester wise educational content to the patients, which helps them to prepare for the natural delivery, and also sends out baby vaccination alerts and reminders, post-delivery. This has really helped us connect & engage with our patients.

“At Apollo Cradle and Children’s Hospital, we provide complete care for mother and child till s/he turns 18 years of age. Patients can rest assured that, when they choose Apollo, both mother and child will be in safe hands,” states the team of Apollo Cradle and Children’s Hospital..

A Promising Future

A well-respected clinical and patient centric brand, Apollo Cradle is carrying the legacy of 37 years forward in the space of women and childcare. The hospital intends to expand the network to other key cities, where the format is not present and at the same time develop its existing centres with new sub-specialties and offerings for the patients.

Apollo Cradle & Children’s Hospital also intends to be the choice of employer for its doctors and employees. Furthermore, it plans to take on teaching and training programs in the sub-specialties.

Inspiring Words

Addressing the young doctors and healthcare enthusiasts, team Apollo Cradle & Children’s Hospital states, “Always work on a long-term sustainable model, and do not look at short term gains. Beyond the physical infrastructure and medical technology deployed, it will be the clinical and operational efficiency which will create a long-term sustenance of such formats”. Team Apollo Cradle & Children’s Hospital further states that it is good to remember that the customers (patients) often give the best advice to keep improving service standards, so one should be vigilant and listen to them.

A Multi-speciality Spectrum by Apollo Health and Lifestyle Limited

Apollo Spectra Hospitals – SPECIALISTS IN SURGERY

The Apollo Spectra specialty hospital offers expert and quality healthcare, in a patient-friendly and more accessible facility. There are world class surgical services and impeccable post-operative care for all patients, with access to advanced technologies, excellent infrastructure and the most qualified team of surgeons attending to patients.  

The Apollo Spectra has a network of 15 specialty hospitals across 11 cities – Bengaluru, Chennai, Delhi, Gurugram, Jaipur, Kanpur, Mumbai, Hyderabad, Gwalior, Patna and Pune. Over 1,30,000+ successful surgeries and more than 900 leading doctors, have ensured that it continues to set new standards in healthcare services.

Apollo Diagnostics – Expertise. Empowering you

Apollo Diagnostics, a unit of Apollo Health and Lifestyle Limited (AHLL), upholds the group’s legacy of excellence. Today, Apollo Diagnostics has 100+ labs with 800+ collection centers across the country. We service 10,000 patients every day and conduct 4 million tests annually. We are India’s first pathology lab chain to have ISO certified logistics and home collection services, to ensure thermos ability protocol.

“All our labs are NABL accredited and ISO Certified, with our National Reference Lab CAP Accredited. We offer reliable, zero-error diagnostics with the AAA+ promise – Apollo Trust, Assured Quality and Affordability – along with the convenience of free home collection,” says the team of Apollo Diagnostics.

Apollo Clinics

It is an integrated multi-specialty clinic that offers Specialist Consultation, Diagnostics, Preventive Health Checks and Pharmacy, all under one roof. With state-of-the-art facilities, expert physicians, the latest in technology, as well as trained technicians and support staff, all Apollo Clinics are equipped to handle any medical eventuality. 

Apollo Clinics touches over 10,000 lives daily, from treating the smallest of wounds to simple out-patient procedures. This is made possible by the 1500+ qualified doctors that work out of over 150 facilities across the country. 

Apollo Sugar Clinics

It was conceived with the idea of offering focused holistic care for diabetes patients. Set up with a soothing ambience with technological advancement, accurate and precise diagnostics and evidence-based treatment protocols, each of these centres is equipped with experienced Diabetologists, Endocrinologists, Diabetes health coaches and Diet counsellors who have a proven track record. All patients receive 360-degree healthcare and assistance, to ensure their well-being on the go.

It touches over 4.2 lakh lives annually through treating their diabetes needs, which is made possible by the 100+ qualified Diabetologists and Endocrinologists, who work from 60+ branches, across 21 cities.

Apollo Dental

It is an integrated, multi-specialty dental clinic that offers Specialist Consultations and solutions to all generic and cosmetic dentistry needs, under one roof. With state-of-the-art facilities, expert dentists, the best-in-class technology, as well as trained technicians and support staff, Apollo Dental is equipped to handle any medical eventuality related to oral health.  Patients can be always assured of complete professional assistance. 

Providing a comfortable and warm ambience, patients can benefit from technological advancement and evidence-based updated treatments, as each of these centres is equipped with the latest and most ergonomic Dental Chairs, LASERS, globally acclaimed Dental Implants, Digital X-rays, Dental microscopes, Crown machines from Germany, branded consumables and several other top-of-the-line equipment. This ensures continuous improvement of the quality of treatment delivery, which is strictly monitored with standardized protocols. 

Apollo Dental has spread over 3.9 lakh smiles, from treating basic dental needs to complete oral care needs. It has been made possible by the 300+ qualified dentists, who work from 60+ branches across 21 cities. Apart from providing quality dental healthcare, Apollo Dental is also one of the most trusted chain of dental clinics in the country.

Apollo Dialysis:

India’s leading dialysis care and service network, Apollo Dialysis has been catering to the needs of kidney patients for 11 years. It entered the Indian healthcare sector with standalone centres in 2010, with a goal of transforming the industry while offering the best care to dialysis patients.

There are more than 60 clinics in 50+ locations spread across 7 states, and 30 more are soon going to be launched. The expert nephrologists offer the best clinical outcomes for patients who need to undergo the procedure at least twice a week. It aims to offer patients quality medicare coupled with Accessibility, Affordability and Affectionate Care.

The group has also collaborated with the Pradhan Mantri National Dialysis Programme in Andhra Pradesh, Assam, and Bihar to offer free /low-cost procedures for patients who cannot afford the expenses. A pilot project to set up Home Hemodialysis units is also underway, which will enable patients to have dedicated units set up in their homes, to let them undergo the procedure from the comfort of home at their own convenience.

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