In an industry rife with fleeting Fashion moments, it’s rare for a singular dress to capture the public’s imagination so fervently that its reappearance, over a decade later, still evokes a tidal wave of nostalgia. Yet, Jennifer Aniston managed to do just that on this week’s episode of The Morning Show.

Anyone tuning into The Morning Show would have been momentarily transported back to 2010 when Aniston’s character, Alex Levy, graced a prestigious event held in honor of the Fashion Institute of Technology’s scholarship program. The hosts for this night of fashion reverence? None other than the illustrious Maison Valentino and its brilliant creative director, Pierpaolo Piccioli. Levy, synonymous with style and grace, chose to don a captivating black one-shoulder gown, elevated further by its audaciously high leg slit. For the ardent fashion enthusiast, this was not just another designer dress. It was an emblematic symbol of a bygone era, an exact doppelgänger of Aniston’s 2010 Golden Globes gown, which, in a delightful twist of serendipity, was a Valentino masterpiece.

The story behind this renaissance is as intriguing as the choice of the dress itself. Debra Maguire, the maestro behind many of The Morning Show‘s costume designs, shed light on the origins of this sartorial choice. In the midst of considering various haute couture options for the episode, Aniston, in an unexpected bout of nostalgia, expressed her wish to reincarnate the iconic Valentino number she wore more than a decade ago. Reflecting on this moment, Maguire reminisced, “During our fitting, Jennifer suddenly mentioned, ‘You know what I want to wear? The Golden Globes dress Valentino designed for me back in 2010. I want that dress.'”

And so began the journey of the dress’s revival. The team approached Piccioli with this unique request, and given the significance of the gown and Aniston’s cherished relationship with the designer, Valentino gracefully acceded. The rebirth of this dress wasn’t just a nod to the past; it was a testament to the timeless nature of true fashion artistry. As Maguire aptly put it, “It’s very Jen. It’s very Alex. It’s very everything. It’s very Valentino.”

It’s worth noting that Aniston’s affinity for Valentino is deeply rooted, not just in mutual admiration but in friendship. In fact, it was Aniston’s idea to spotlight Valentino as the designer de jour for the episode, a gesture that beautifully underscores her bond with Piccioli.

Speaking about the revered Italian fashion house and its illustrious leader, executive producer and partner at Echo Films, Kristin Hahn, said, “Valentino is the stuff of legends. And Pierpaolo? He’s a master at his craft – effortlessly blending classic elegance with innovation, always ensuring there’s a hint of whimsy. His insatiable curiosity about everything – from history and humanity to nature – finds its way into his designs. There’s a magic to Pierpaolo, a blend of childlike wonder with ageless sophistication, making him an artist who truly beautifies our world.”

In the ever-evolving realm of fashion, certain moments remain etched in our collective consciousness. Aniston’s 2010 Golden Globes appearance was one such moment. By resurrecting that iconic gown on The Morning Show, she has seamlessly intertwined fiction with reality, past with the present, and in doing so, reminded us all of the enduring magic of timeless fashion.