Instagram is quickly becoming the leading Social Media platform for advertisers. Users on Instagram are more likely to engage with a brand than they are on either Facebook or Twitter. Additionally, all the data points towards users increasingly migrating towards Instagram as their primary social media platform. Marketers can tap into this market by incorporating Instagram into their social media strategy. A recent article on Later.com provides 22 Instagram hacks to step up your Instagram strategy. Here are just a few:

1. Customize your bio. Use text alignment, special characters, line breaks, hashtags and tagging to customize your bio and show up in more search results.
2. Up your caption game. Increase your potential to show up in search results and get more users to engage with your posts by hiding your hashtags and formatting your captions for maximum readability.
3. Increase engagement in your Stories. Leverage hashtags, share other’s posts in your story, add multiple stories at once, and share sneak-peaks of your Instagram feed in your stories to get more views on your stories and earn more followers.
4. Don’t forget about IGTV. Instagram’s newest feature, Instagram TV, is an exciting new way to share video content on Instagram. Make sure to let your followers know about your IGTV channel and link to it via your stories and bio.

Read the entire article here.

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