As a Sales Rep selling a SaaS product I have noticed myself picking up on trends in the market. I have noticed that I am the eyes to what the market wants and needs in our product. There are plenty of ways for companies to easily track what features, tools, etc need updating or creating by using support tickets but there is no good way for product and sales to work well together that I know of. (If you know of one and are a sales rep or someone working on a product team somewhere please comment on what you use).