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Ford Business Model

Ford’s business model revolves around offering quality automobiles, innovation, and sustainable mobility solutions. They efficiently manufacture and assemble vehicles, manage the supply chain, and have a global sales and distribution network. Revenue is generated through Vehicle sales, aftermarket parts, and financing. Ford caters to individual consumers, fleet buyers, and commercial/government clients. Key activities include research and development, vehicle design/engineering, and marketing. Their key resources include manufacturing facilities, research capabilities, and a global sales network. Ford forms partnerships with suppliers and dealerships. Costs include manufacturing, supply chain, marketing, and research and development expenses.

  • Quality Automobiles: Ford’s primary focus is on producing high-quality automobiles that cater to a wide range of consumers, from individual buyers to commercial and government clients.
  • Innovation: Ford is known for its continuous innovation in vehicle design, technology, and engineering. This includes advancements in safety features, fuel efficiency, and connectivity.
  • Sustainable Mobility Solutions: Ford is committed to providing sustainable mobility solutions, including electric and hybrid vehicles, as well as exploring advancements in autonomous driving technology.
  • Efficient Manufacturing and Assembly: Ford efficiently manages its manufacturing and assembly processes to produce vehicles in large volumes while maintaining quality standards and cost-efficiency.
  • Global Supply Chain Management: Ford’s global supply chain ensures a steady flow of raw materials, components, and parts to manufacturing facilities, contributing to seamless production processes.
  • Sales and Distribution Network: Ford has a widespread sales and distribution network that spans the globe, reaching individual consumers, fleet buyers, and commercial/government clients.
  • Diversified Revenue Streams: Ford generates revenue not only through vehicle sales but also by selling aftermarket parts and providing financing options to customers.
  • Research and Development: Continuous research and development efforts drive Ford’s innovations in vehicle design, technology, and engineering, helping them stay competitive in the market.
  • Vehicle Design and Engineering: Ford’s expertise in vehicle design and engineering is a crucial aspect of their business model, allowing them to create appealing and functional vehicles.
  • Marketing and Branding: Effective marketing strategies help Ford create brand awareness and promote their vehicles to various customer segments.
  • Key Resources: Ford’s key resources include their manufacturing facilities, research and development capabilities, global sales network, and a strong brand reputation.
  • Partnerships with Suppliers and Dealerships: Ford collaborates closely with suppliers to ensure a consistent supply of quality components and forms partnerships with dealerships to facilitate sales and customer service.
  • Cost Management: Managing costs is vital for Ford’s profitability. This includes controlling manufacturing expenses, optimizing the supply chain, managing marketing costs, and prioritizing R&D investments.
  • Customer Segmentation: Ford caters to a diverse customer base, ranging from individuals seeking personal vehicles to commercial and government entities requiring fleet solutions.
  • Global Presence: Ford’s global presence allows them to tap into various markets, adapt to regional preferences, and diversify their customer base.
  • Environmental Responsibility: Ford’s commitment to sustainability and reducing the environmental impact of their vehicles aligns with evolving consumer preferences and regulatory requirements.

Related to Ford

Ford Revenue

Ford generated $158 billion in revenue in 2022, compared to over $136 billion in 2021, and over $127 billion in 2020.

Ford Profitability

Ford posted a net loss of nearly $2 billion in 2022, compared to a net profit of almost $18 billion in 2021, and a net loss of over $1 billion in 2020.

Ford Sales By Channel

Compared to retail, Ford sold most of its cars via wholesale in 2022.

Ford Distribution Strategy

In 2022, 52% of Ford’s vehicles (2 million) were sold via wholesale, vs. 48% sold via Retail (48%).

Related Onwership Case Studies

Who Owns Tesla

By 2022, most of Tesla’s shares are still owned by Elon Musk, among the company’s co-founders and the CEO. Elon Musk is the top individual investor, with a 23.5% stake in the company, equivalent to over 244 million shares. Musk is followed by Lawrence Ellison (founder of Oracle), with a 1.5% company stake. Ellison also sits on Tesla’s board. And Antonio Gracias, among the company’s first investors, has over 1.6 million shares. Other institutional investors and mutual funds like The Vanguard Group (6%), Blackrock (5.1%), and Capital Ventures International also have a good chunk of the company’s stocks.

Who Owns Bentley

Bentley is owned by the Porsche family, which also owns the whole Volkswagen Group, through the Porsche Automobil Holding SE. Indeed, the entire group comprises three types of brands: volume, premium, and sport. Bentley is part of the premium segment of the Volkswagen Group, and it generated over €2.84 billion in revenue in 2021, within the overall €250 billion in revenue from the whole Volkswagen Group.

Who Owns Bugatti

Formerly part of the Volkswagen Group, which owns iconic brands like Lamborghini, Bentley, and Ducati, Bugatti is part of a new joint venture. Indeed, Porsche (the corporation which controls Volkswagen, owned by the Porsche family) still holds a 24% stake in the holding that controls Bugatti. The brand has been spun out from Volkswagen. A majority stake of 55% is now owned by a joint venture called Rimac Group, controlled by Porsche (24%), Hyundai (12%), Mate Rimac (37%), and Other Investors. The Porsche family also holds a further 45% stake in the Bugatti | Rimac joint venture, thus playing the role of key shareholder.

Who Owns Volkswagen

The major shareholder of Volkswagen is Porsche Automobil Holding SE, a company investing in various automakers. This is the holding of the Porsche family, the primary shareholder of Volkswagen, with a 31.4% ownership stake in the company and a 53.3% voting power. Volkswagen is an automaker empire with brands that comprise Audi, Skoda, Seat, Lamborghini, Bugatti, Porsche, Bentley, and Ducati.

Who Owns Lamborghini

Lamborghini is an Italian luxury sports car manufacturer founded in 1963 by manufacturing magnate Ferruccio Lamborghini. Since that time, ownership of the firm has changed several times. Another financial crisis in the late 1990s saw Lamborghini sold to Volkswagen through its subsidiary Audi AG. The subsidiary remains the owner of Lamborghini today. And it’s part of the Volkswagen Group.

Who Owns Tata

Tata Motors is the largest Indian automotive manufacturing company, which also owns the Jaguar Land Rover group. The Tata Family primarily owns Tata through Tata Sons Pvt Limited—a corporation that controls 46.33% of the company.

Who Owns Range Rover

Range Rover has been part of the Jaguar Land Rover Group, a wholly-owned subsidiary of Tata Motors, since 2008, when Tata acquired the Jaguar Land Rover businesses from Ford Motor Company for $2.3 billion. Thus, Range Rover is owned by Tata Motors, primarily by the Tata family, which controls the company via its holding (Tata Sons Pvt Limited), the largest shareholder, with 46.33% ownership.

Who Owns Rivian

Rivian’s main shareholder is Amazon NV Investment Holdings, Amazon’s investment arm, with 18.1% in common stocks, followed by T. Rowe Price Associates with 18.2% and Global Oryx Company with 12.7% ownership. Other significant investors comprise Ford Motor Company, with 11.4% of the company’s ownership. At the same time, major individual investors comprise Robert J. Scaringe, founder, and CEO of Rivian.

Who Owns Rolls-Royce

Rolls-Royce is part of the BMW Group, a group, which generated over €142 billion in revenue in 2022. Rolls-Royce’s top models comprise the Phantom, Ghost, Wraith/Dawn, Cullinan.

Who Owns BMW

In the provided data, the shareholder ownership of the company is distributed among various entities and individuals. AQTON SE, Bad Homburg v.d. Höhe holds 9% of the company’s shares. AQTON GmbH & Co. KG für Automobilwerte, Bad Homburg v.d. Höhe has a 16.6% ownership stake. Susanne Klatten Beteiligungs GmbH, Bad Homburg v.d. Höhe owns 20.7% of the company’s shares. Susanne Klatten and Stefan Quandt each hold a 0.2% ownership stake in the company. Treasury shares account for 0.2% of the company’s shares. The majority of the company’s shares, 50.7%, are free-floating, meaning they are publicly traded and available for purchase by various investors. Overall, the data reveals a diverse shareholder structure, with a mix of individual and institutional investors, as well as a significant portion of free-floating shares.

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Top shareholders include institutional investors, named executive officers, and sure other beneficial owners. The top five shareholders are BlackRock, Inc., The Vanguard Group, Capital Research Global Investors, Capital World Investors, and Mary T. Barra, who is a named executive officer of the company. BlackRock, Inc. is the largest shareholder with over 117 million shares or 8.1% of outstanding shares, followed closely by The Vanguard Group with over 102 million or 7.0% of outstanding shares. These two asset management companies collectively own a significant portion of the company.

Who Owns IBM

IBM is primarily owned by institutional investors like Vanguard Group (8.86%), BlackRock (8%), and State Street (5.93%). Top individual investors comprise Arvind Krishna, CEO of IBM; senior vice president Michelle H. Browdy; James J. Kavanaugh, responsible for the company’s financial operations, and Alex Gorsky (board member) and Gary Cohn (former vice chairman).

Who Owns Crysler

In June 2009, Crysler emerged from bankruptcy proceedings and became owned by the U.S. and Canadian governments, the United Auto Workers (UAW) pension fund, and the Italian holding company FIAT S.p.A. Later FIAT took over a majority stake, thus creating an holding company called FIAT Chrysler Automobiles. In 2021, Fiat Chrysler Automobiles and PSA Group merged to form Stellantis. Therefore, today, Crysler is part of Stellantis, which generated nearly €180 billion in revenue in 2022, with a net profit of €16.78 billion.

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Ford Business Model

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