| Advertising Revenues | Total Revenues | Advertising as % of revenues |
2020 | $146.9B | $182.35B | 80.6% |
2021 | $209.5b | $257.48B | 81.4% |
In 2021, Google generated $209.5 billion in revenues from advertising, which represented 81.4% of the total revenues, compared to the $147 billion in revenues, which represented 80.6% of revenues. Therefore, most of the revenues from Alphabet, the mother company of Google, come from advertising.Google Advertising Revenue Breakdown | 2021 |
Google Search & other | $148.95B |
Google Network Members’ | $31.7B |
YouTube ads | $28.85B |
Of the total $209 billion in revenues in advertising, $149 billion came from Google search, through AdWords. $31.7 billion came through network members’ websites, through AdSense, and almost $29 billion through YouTube Ads. Read Next:
- Google Business Model
- How Does Google Make Money
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