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Finding the Low Hanging Fruit in Your Music Marketing

SHOWNOTES: https://indepreneur.io/episode242

Marketing your music to get new fans and grow a music business doesn’t have to be overwhelming or complicated! In reality, there are three main things that artists and bands need to focus on…

In this episode of Creative Juice, Jack and Ed discuss how to identify and attack the Low Hanging Fruit in your music career and find the winning opportunities that are right under your nose! Gain an understanding of how all music marketing strategies and tactics fall under one of three categories: creating attention, capturing attention, and monetizing attention.

If you’ve ever wondered what next step is right in the process of marketing your music, you’ll find the answer for your growth in this episode!
DISCOVER:

What Questions To Ask Yourself When Considering A Strategy
How To Develop A Marketing Plan Based on Low Hanging Fruit
How To Create Attention With Paid Ads and Organically
Why You Need To Capture New Fans’ Attention After Discovery
What Your Favorite Movies and TV Shows Can Teach You About Social Media
Why Artists Are Uniquely Qualified To Crush Their Marketing

RESOURCES:
Learn The Top Music Marketing Strategies Inside IndiePRO
Join Us In The Indepreneur Discord Server!
EP207: Where Major Artists Get Stuck In Their Marketing
Zach Bryan on TikTok
Nic D on TikTok
Looking to expand your team or need marketing help? Apply to work with IndieX!

What we do: https://indepreneur.io/indiepro  

What we make videos with: 

Cameras and Lenses (Orlando Studio)
Canon EOS R5 (A-Cam, Orlando) – https://amzn.to/3dQ9b36
Canon EOS R (B-Cam, Orlando) – https://amzn.to/3vocbtp
Canon RF 15-35mm f/2.8 – https://amzn.to/3sUYHnv
Canon RF 24-105mm f/4 – https://amzn.to/2QW8IDC
Canon RF 50mm f/1.8 – https://amzn.to/3aAZSSP
Canon RF 35mm f/1.8 – https://amzn.to/3sWXb4e
Sigma 18-35mm f/1.8 – https://amzn.to/32OJ9XL

Cameras and Lenses (Nashville Studio)
Panasonic GH5s (A-Cam, Nashville) – https://amzn.to/3nnCeOJ
Panasonic GH5 (B-Cam, Nashville) – https://amzn.to/2QBiECB
Panasonic G85 (C-Cam, Nashville) – https://amzn.to/3dUy7H0
Panasonic 12-35mm f/2.8 – https://amzn.to/3eAP1JC
Sigma 18-35mm f/1.8 – https://amzn.to/32OJ9XL
Metabones Speedbooster EF-to-MFT Ultra 0.71x – https://amzn.to/3nnE5D5
Laowa 7.5mm f/2 – https://amzn.to/3aD2rE0

Stabilization and Support
E-Image GH06 Video Tripod and Fluid Head – https://amzn.to/3sTiMuu
Crane 3S Gimbal – https://amzn.to/2QwIg3C
Weebill S Gimbal – https://amzn.to/3vqYCd3
Zeapon Micro 2 Slider – https://amzn.to/3tThjWr

Audio
Rode Wireless GO – https://amzn.to/3dSa3US
Deity V-Mic d3 Pro – https://amzn.to/3nqjrT8
Electro-Voice RE320 – https://amzn.to/3gSoXwD
Audient iD14 USB Interface – https://amzn.to/3aHqaTn
Audient iD44 USB Interface – https://amzn.to/3aChOw7
Telefunken TF-29 Copperhead – https://amzn.to/2S5SwQQ
Latchlake Mic Stand – https://amzn.to/3aFU3nf
GIK Acoustics Panels – https://amzn.to/2S3M10W

Lighting
Aputure C120d Mark II – https://amzn.to/3nkNsDN
Light Dome II – https://amzn.to/3sTTwnG
Light Dome Mini II – https://amzn.to/3dS8w1p
Neewer Pro C-Stand – https://amzn.to/3xs1doE
Manfrotto Heavy Duty Stand – https://amzn.to/32MnHm7
GODOX SL-60W – https://amzn.to/3aH2FK3
GODOX SZ150R – https://amzn.to/3vjP4jN
Glow 38” Deep Parabolic Softbox – https://amzn.to/3noALI3
Aputure Fresnel Lens – https://amzn.to/3nragSb

Monitors & Recorders
Atomos Ninja V – https://amzn.to/3dSexej
Atomis Ninja Inferno – https://amzn.to/3xsunnw

Editing Tools
Loupedeck CT – https://amzn.to/3noBusL
Davinci Resolve Speed Editor – https://amzn.to/2PmxvAg

Instruments & Controllers
Teenage Engineering OP-1 – https://amzn.to/3gBDz3b
Arturia KeyStep – https://amzn.to/2QwKArm
Fender Precision Player Precision Bass – https://amzn.to/3aHsCJz
Fender Precision Player Telecaster – https://amzn.to/2Pu1yGs 
Ableton Push 2 – https://amzn.to/32QNWbo

Our Favorite YouTubers (COMMENT and let ’em know we sent you!): 

Potato Jet (AMAZING Videography/Cinematography Lessons From A Goofball) – https://www.youtube.com/channel/UCNJe…  
DSLR Video Shooter (Videography Lessons from A Smooth Operator Who Knows His Ish) – https://www.youtube.com/user/dslrvide…  
Gerald Undone (Videography/Camera/Photography Nerd Who Rocks Hard) – https://www.youtube.com/channel/UC09q…  
Peter McKinnon (Videography and Photography Lessons From A Warm-Hearted Badass) – https://www.youtube.com/user/petermck…  
MKBHD (Tech Reviews From A Real Life Superhero Alter-Ego) – https://www.youtube.com/user/marquesb…  
Matti Haapoja (Videography/Creativity Lessons From Canada’s Yung Gawd) – https://www.youtube.com/channel/UCbvI…  
Andrew Huang (This Guy Makes Music Fun Again Every Day) – https://www.youtube.com/user/songstow…  
DigitalMarketer (This Company Teaches Digital Marketing Better Than Anyone) – https://www.youtube.com/user/DigitalMktr

#MusicBusiness #Podcast #CreativeJuice



This post first appeared on What Is NAB SHOW 2017? Show Dates: April 22 - 27th, please read the originial post: here

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Finding the Low Hanging Fruit in Your Music Marketing

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