Here's a list of 100 free tools to help you with various aspects of digital marketing:
Search Engine Optimization (SEO):
- Google Keyword Planner: For keyword research.
- Google Analytics: To track website traffic.
- Google Search Console: To monitor your site's presence in Google search results.
- Google PageSpeed Insights: To check and improve website loading speed.
- MozBar: For on-page SEO insights.
- Yoast SEO: A WordPress plugin for SEO optimization.
- Screaming Frog SEO Spider: For website crawling and analysis.
- Ubersuggest: Keyword research and competitor analysis.
- SEMrush: Offers a free version with limited features.
- Ahrefs Backlink Checker: To analyze backlinks.
- AnswerThePublic: Generates content ideas based on questions people ask.
- Keyword Surfer: Chrome extension for keyword research.
- GTmetrix: Website speed and performance analysis.
Content Creation and Marketing:
- Canva: For creating visual content.
- Grammarly: To check and improve your writing.
- BuzzSumo: To discover popular content.
- Hootsuite: Social media management tool with a free plan.
- Buffer: Another social media scheduling tool with a free plan.
- Mailchimp: For email marketing (free for small lists).
- Trello: Organize and manage content projects.
- Asana: Task and project management tool.
- HubSpot Blog Ideas Generator: For content brainstorming.
- Piktochart: Infographic maker.
- Crello: Graphic design tool for social media.
- Headline Analyzer by CoSchedule: Helps you create engaging headlines.
- Portent's Content Idea Generator: Generates creative content ideas.
Social Media Marketing:
- Facebook Business Suite: Manage your Facebook and Instagram accounts.
- Twitter Analytics: Insights on your Twitter performance.
- LinkedIn Page Analytics: Monitor LinkedIn page performance.
- Pinterest Analytics: For Pinterest business accounts.
- Instagram Insights: Data on your Instagram content.
- Later: Visual content scheduler for Instagram.
- TweetDeck: Twitter management tool.
- SocialBee: Social media posting scheduler.
- Zapier: Automate social media tasks.
- Canva Video Maker: Create animated social media videos.
Email Marketing:
- MailerLite: Free email marketing platform.
- SendinBlue: Offers a free plan with email and SMS marketing.
- Benchmark Email: Free email marketing for small lists.
- MailerSend: Transactional email service with a free plan.
- Mailjet: Email marketing platform with a free tier.
- Moosend: Email marketing with automation capabilities.
- Omnisend: Marketing automation for e-commerce businesses.
- Sender: Email marketing tool with a free plan.
- SendPulse: Offers a free plan for email marketing and more.
- EmailOctopus: Simple email marketing with a free plan.
Analytics and Data Visualization:
- Google Data Studio: Create interactive reports and dashboards.
- Tableau Public: Data visualization tool.
- Infogram: Create infographics and data visualizations.
- Power BI: Business analytics tool by Microsoft.
- Databox: Business analytics dashboard with a free plan.
Video Marketing:
- YouTube Studio: Manage and analyze YouTube videos.
- Clipchamp: Online video editor.
- Lumen5: Video creation from text and articles.
- InVideo: Online video editor with a free plan.
- Powtoon: Create animated videos.
Paid Advertising:
- Google Ads: Advertising platform with a budget limit.
- Facebook Ads Manager: Create and manage Facebook and Instagram ads.
- Bing Ads: Microsoft's advertising platform.
- LinkedIn Ads: Advertising on LinkedIn.
Social Media Graphics:
- Adobe Spark: Graphic design tool.
- Snappa: Graphic design software with a free plan.
- FotoJet: Online graphic design tool.
- Fotor: Photo editor and graphic design tool.
- Pixlr: Online photo editor.
Content Management and Website Building:
- WordPress: Popular CMS (content management system).
- Wix: Website builder with a free plan.
- Weebly: Website builder.
- Blogger: Free blogging platform by Google.
- Tumblr: Microblogging and social platform.
- Medium: Blogging and publishing platform.
Social Media Listening and Monitoring:
- Google Alerts: Monitor mentions of your brand.
- Hootsuite Insights: Social media listening tool.
- Social Mention: Real-time social media search and analysis.
- TweetReach: Twitter analytics tool.
- Brandwatch: Offers a free trial for social listening.
Project Management and Collaboration:
- Toggl: Time tracking and project management.
- Notion: All-in-one workspace for team collaboration.
- Zoho Projects: Project management software with a free plan.
- ClickUp: Project management and productivity tool.
- Monday.com: Work operating system with a free trial.
E-commerce and Online Store Tools:
- Shopify: Offers a free trial for building an online store.
- WooCommerce: E-commerce plugin for WordPress.
- Big Cartel: Online store builder with a free plan.
- Ecwid: E-commerce solution with a free tier.
- OpenCart: Open-source e-commerce platform.
SEO and Website Audit:
- Google PageSpeed Insights: For website speed analysis.
- Google Trends: Monitor search trends.
- Google Analytics: Track website traffic.
- Ubersuggest: Keyword research and SEO analysis.
- SEOquake: SEO audit and analysis tool.
CRM (Customer Relationship Management):
- HubSpot CRM: Free CRM software with marketing and sales tools.
- Zoho CRM: Offers a free plan for basic CRM features.
- Freshsales CRM: CRM tool with a free plan.
- Bitrix24: CRM with collaboration and communication tools.
Survey and Feedback Tools:
- SurveyMonkey: Online survey tool with a free plan.
- Typeform: Create interactive and engaging surveys.
- Google Forms: Free online forms and surveys.
- Qualtrics: Offers a free plan for basic surveys.
- Cognito Forms: Online form builder with a free plan.
These tools cover a wide range of digital marketing needs. Remember to choose the ones that align with your specific goals and strategies.
This post first appeared on Going Digital Blog On Digital Transformation & Digital Marketing, please read the originial post: here