Customer experience is one of the most important things you need to take into account in the retail industry. If shoppers have a Poor experience while making a purchase in-store or online, they might not return. Research also shows that people tend to share poor customer experiences with others. 54% shared bad experiences with more than five people.
This post first appeared on Tokinomo Brand Activation Interactive POS/POP Display Advertising, please read the originial post: here
