WordPress and Blogspot (also known as Google Blogger) are the two most popular blogging platforms. If you had to choose one today, which would that be?

That is what you are going to find out in this Wordpress vs Blogger review.

In this WordPress vs BlogSpot blogging platform comparison, we will compare these aspects:

Plus, we will cover minor but essential factors such as security, speed, and much more.

WordPress vs Blogger: A Detailed Blog Platform Comparison

Note: We will compare Blogger vs WordPress.org (self-hosted version). A hosted version of WordPress can be accessed on the WordPress.com website.

Blogspot review

Blogger.com is a free blogging platform owned by Google. Hence it is also known as Google Blogger to disregard any confusion with the ‘blogger’ noun (a person).

The history of the Blogger goes way back to the 1990s. It was started by Evan Williams and is regarded as the pioneer of online content publication service, aka weblogging, aka blogging. Evan Williams also contributed to founding Twitter and Medium – both pillars of internet publishing.

Once Pyra Labs, which Evan Williams and Meg Hourihan co-founded, sold the Blogger platform to Google in 2003 after four months of negotiations for an undisclosed sum, it integrated the blogging platform with its servers, and servers enhanced the blogging platform so that anyone could start a blog.

Since there is no barrier to getting started on Blogspot, many use it as a starting point to learn to blog, create a blog for hobby or showcase their works.

Key features

• User-friendly interface – Blogger interface can be used in local language and can blog in own language. Each section specifies a certain area, so there is a Theme section for changing the template, editing HTML, etc., and a Layout section for adding/removing widgets.
• Customization – Whether you are a beginner or an intermediate to blogging, chances are greater that you would want to customize your site’s theme, add external scripts, install HTML widgets, etc. Blogspot allows you to do it easily. For example, you can add a Facebook comments widget with several customizations on every blog post, move the Contact Form widget to a standalone page, and add a testimonial slider widget on any placement.
• Hundreds of themes – One of the greatest things about Blogspot I want to emphasize in the WordPress vs Blogger comparison is that there is a big Blogspot user community, and a large number of themes and guides can be found online. Even there are premium Blogspot themes on marketplaces such as Themeforest and Creativemarket.
• SEO features – Blogger provides a fair amount of search engine optimization (SEO) customizations. For instance, you can utilize Robots header tags to manipulate the search index.
• Custom domain name – Normally, when you start a blog, you will receive a Blogspot sub-domain (ex: yourcustomname.blogspot.com). But, you can easily map a custom domain name and brand your site.
• Visitor tracking – Blogger represents data related to visitors. Also, you can integrate a more resourceful visitor tracking tool such as Google Analytics and find out insights such as behavior, acquisition, and even conversion statistics. Additionally, you can use real-time web traffic monitoring tools as well.
• Import and export blog – Blogspot does not lock you out. You can import an existing blog (* need to have the right XML file), export your Blogspot to a backup blog, or migrate to another platform, which is excellent when comparing platforms such as Medium that do not provide these opportunities.
• Post editor options – Edit post in the ‘Compose’ and ‘HTML’ modes, change font sizes, add images and videos to post, preview your blog post before publishing, check mobile responsiveness, and more.
• Monetization – Another great feature that must be addressed in WordPress vs Blogspot review is that Blogger does not limit how you can make money. Whether be it through the Google Adsense program (or any other contextual ads program), banner advertising, sponsored posts, or even affiliate marketing, you can make money in limitless ways. Plus, the Blogspot dashboard includes a Monetization section where you can track Adsense revenue.

Theme customization is hassle-free in Blogspot. Use the “theme customizer” or go advance with HTML editing. Utilize Blogger-specific tags to make them more user-friendly.

Add labels to organize posts, edit post permalinks, schedule posts, and more.

Custom redirects tool lets you add unlimited URL redirections. Best to use to redirect 404 error pages which can be found out by using a site audit software tool such as Website Auditor (by Link Assistant) or a cloud tool like Site Audit of Semrush to live pages.

Plus, you can administrate your site in multiple ways, such as defining who can comment, view your site, and add multiple authors (and set their permissions).

WordPress review

WordPress is one of the most popular and widely used self-hosted (i.e., hosted by you) CMS (Content Management System) and blogging platforms. It is estimated that WordPress powers 43.0% of websites in the world.

Key features

• Open-source software – Many people in the world contributed to developing WordPress, and related plugins and themes, whereas Google solely owns Blogger.
• More extensive community – One of the most incredible things about WordPress is that there is a huge community, and new WordPress-based services, also known as WaaS (WordPress as a service), has born. For example, many WordPress specialized web hosting services such as WPX and WpEngine and product developers such as Thrive Suite provide excellent plugins and support.
• Upgrade site with plugins – There are thousands of free plugins inside the WordPress plugins repository and outside of it. You can purchase premium WordPress plugins from the vendors’ directory or a marketplace such as Codecanyon and even get somebody to code it for you.
• Themes – Since WordPress is a PHP-based CMS, many WordPress themes provide different ways to customize your site, from static to dynamic pages. And there are many themes, such as Starter themes, to make a simple website without fancy items.
• Build any site – It does not matter which kind of site you want (ex: blog, landing page, eCom store, directory, membership site); WordPress makes it possible.
• Highly customizable – With the source code editor and drag-and-drop page builders such as Gutenberg, Elementor, Thrive Architect, Brizy, Beaver Builder, and Oxygen, you can customize your site deeply rather than Blogspot.
• SEO-on steroids – With advanced, robust SEO plugins such as RankMath, Yoast, SEOPress, and All-in-One SEO, you can take the SEO of a WordPress site to the next level.
• Speed up your site – Utilize CDN (Content Delivery Networks) such as Bunny CDN, StackPath, Cloudflare, and cache plugins such as WP-Rocket, perfmatters, Swift Performance, and W3 Total Cache to speed up your site.
• Integrate with other services – Many services such as list building tools such as ConvertBox, Convertful, MailChimp, and content optimization services such as TextMetrics provide integrations with WordPress so that you can speed up the workflow and ease front-end visitor targeting, etc. Plus, automation tools such as Zapier, Integrately, Pabbly Connect, and Make have native integrations, so you can connect thousands of apps, create user accounts, and transfer data between apps according to your conditions.
• Management functionalities – Add team members, set roles (subscriber, editor, admin), back up the site automatically with plugins such as Updraftplus, and manage multiple sites with plugins such as MultiWP and ManageWP.

Additionally, WordPress provides seven post types (ex: video, status, quote), whereas only blog posts can be made in BlogSpot, it lets users organize posts via categories, and tags, create custom post types and compose posts with drag-and-drop page builder, which is known as Gutenberg and more.

Export posts and comments from Blogger, Tumblr, LiveJournal, Typepad, and WordPress.com (hosted) blogging platforms.

Edit your theme files. The screenshot below shows the functions.php file for the GeneratePress theme.

Not only can you install themes, but also customize them on live.

Hosting

One caveat is that you have to host your WordPress site by yourself. There are many free WordPress hosting services, but those are not recommended for numerous reasons (ex: showing ads, higher server downtime, poor performance).

Premium WordPress hosting services cost money. Charges depend on your plan. The subscription plan actually depends on your site size and which features you want. Stay away from too-good-to-be-true hosting services and lifetime WordPress hosting services.

There are many web hosting types:

1. Shared hosting – The server is utilized by your site(s) and other sites. Can impact your site’s performance based on others’ performance – Ex: Bluehost, SiteGround
2. Dedicated hosting – The server is operated for your site only. – Ex: Kinsta, Cloudways, Digital Ocean

Plus, based on the management, there are two WordPress hosting types:

1. Self-managed – You manage the server. Needs technical knowledge – Ex: Linode, Digital Ocean
2. Managed – An expert team manages the server. Technical knowledge is not required – Ex: WPX, Kinsta.

If you are a beginner, managed WordPress hosting services are recommended. Make sure to check out the RAM (Random Access Memory), monthly bandwidth, and storage allowance in your plan.

Plus, it’s always good to know security measures (ex: DDOS protection, malware prevention, etc.), performance indicators such as PHP version, server details, and, importantly, support of the backup site and the hosting provider’s customer support level.

One of the considerable issues when using WordPress is that some plugins can conflict with each other and cause issues. WordPress is ahead in terms of features, adaptiveness, and regular updates.

WordPress vs Blogger: Pricing

Overall, both platforms are free of cost. However, it will cost extra fees in some areas.

For example, purchasing a domain name and theme (if necessary) for your Blogspot blog costs money. Also, if you are in need of upgrading your Blogger blog with cool embeddable website widgets such as a social media feed by using a service such as Powr, it will add up extra costs too.

In WordPress, you must mainly pay for the web hosting and domain name registrar. You will have to pay for themes, plugins, and other services based on your requirements.

• Web hosting – $5+/month
• Domain – $8+/year
• Theme – $30+/year

For example, we use Affiliatable for adding product feature boxes to posts, RankMath Pro for SEO, Social Snap for adding social share widgets, GeneratePress premium WordPress theme, WPcoupons to add coupons widgets on the sidebar, and WP-Rocket & perfmatters to speed up the site on