• What is CTR?

• What is Keywords quality score?

• What is Cost Per Conversion ?

• What is Negative Keywords?

• What Auction Insights reports?

• What is “Search Terms”?

• Keywords Match Types in Google Ads? 

• What is Search Ads ?

• Ads Copy Type in Google search ads ?

• What is Generic, Brand Only, Competitor & DSA Ads Campaign?

• What is CPC, Max CPC, AVG CPC ?

• How to increase CTR ?

• How to increase Keywords Quality Score ?

• Conversion Tracking in Google Ads ?

• Where do we install google ads conversion tracking codes?

• What is First Click, Last Click & data-driven attribution model ?

• What is audience manager in google ads ?

• What is shared library in google ads ?

• Bidding strategies in google ads ?

• What is DKI Ads ?

• What is CPA Cost? $100 / 5 = $20 CPA
• Keywords Quality Score? 
• keywords grouping, keywords in the ads copy, keywords on the landing page.
• CTR down, cpc cost up, all over budget increased, traffic down, conversions down, CPA cost up

• What is Audience Manager? 

• What is Re-Marketing List ? 

• Conversion Tracking Types in google ads ? website conversion tracking, app tracking, phone calls, 3rd party apps.

• Call Only Ads ? Phone Number, Final URL, Verification URL, Headlines, Descriptions.

• Tracking Tags? Before closing the head tag.

• Merchant Center Account? google shopping ads, google shopping free listing.
• Shared Budget in google ads?

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