Here is the Link Which gives you an immense knowledge on How PPC (Pay Per Click) Campaign should Conduct and Run!
http://www.wikihow.com/Start-a-Successful-Pay-Per-Click-Campaign
PPC is Paid Service, Where a company should Spend Money for its visibility in a Search Engine (When user search with a relevant or exact keyword) to Improve its Revenue or Sales. They have to Pay Per Click.
SEO is Non-Paid Service. Which deal in an Organic way to get displayed on Search Engine when user search with a relevant keyword.
Please Don't forget to subscribe for Further Updates => Subscribe Below
http://www.wikihow.com/Start-a-Successful-Pay-Per-Click-Campaign
PPC is Paid Service, Where a company should Spend Money for its visibility in a Search Engine (When user search with a relevant or exact keyword) to Improve its Revenue or Sales. They have to Pay Per Click.
SEO is Non-Paid Service. Which deal in an Organic way to get displayed on Search Engine when user search with a relevant keyword.
Please Don't forget to subscribe for Further Updates => Subscribe Below