Nuseir Yassin, an Arab-Israeli vlogger known for his ‘Nas Daily’ content, decided to produce three videos to promote Sri Lanka for tourism and investment. The initiative received Cabinet approval, with oversight from the Finance Ministry. Under the ‘Nas Daily’ brand, Yassin made plans to produce videos highlighting Sri Lanka’s appeal, focusing on themes such as ‘Why Invest in Sri Lanka?’, ‘The Most Thrilling Train Ride in Sri Lanka,’ and ‘Exploring Sri Lanka’s Stunning Waterfalls.’

Yassin’s previous work had already featured Sri Lanka in his series comprising 1000 videos, covering topics like making paper using elephant dung (‘This is Made of Poop?’), the country’s economic progress (‘My Biggest Money Mistake’), and a feature on the late Irfan Hafiz, an author who battled Duchenne Muscular Dystrophy, titled ‘The Keyboard Warrior.

Back in 2020, Yassin also created a video titled ‘The Most Generous Country During Covid,’ further spotlighting Sri Lanka’s positive contributions during the pandemic. For enthusiastic travellers, Sri Lanka is home to a host of Sri Lanka beach hotels, such as the popular Cinnamon Bey Beruwala, offering exciting escapes on the island.

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