The text, dated of November of 1997, original in Frenchman and English, was presented first in Annual Conferencia of the ICOFOM, in the cities of Paris, Grenoble and Annecy in July of 1997. The current version was revised in 2004 landmark. Divided in four parts (Memory or Memories; Memory, Change, Esquecimento; Memory and Document: Of the Real to the Museum and the Imagtica Adventure) it initiates with the central question, that one that will guide its content all: What it is the Memory? It to the present time defines it to Scheiner as occured mental associations from perceptions and images, being on, in its continuous movement, generating associations of value to the species human being in its trajectory. Citing authors as Henri Bergson in its Matire work et Mmoire, of 1990, Halbwachs, Namer and Durkheim, detaches the idea of that we are surrounded of images, being main of them the image of the proper body, from which all the others are developed. From it we connect in them with physical and psychic world generating memory, for which, if all the relations between body and the actions on it accumulated will cause the modifications of perception; soon, of reality and, therefore the form to interpret the memory. Deflagra the knowledge of the Real for the conscience, possessing each one, its particular perception of the world. The conscience if relates with two cerebral functions; one represented for the repetition that generates information; to another one to the action, directed tendencialmente of the gift for the future. With this movement where a memory imagines and to another one it repeats we have the real core, that one that is known in them by experimentation, for perception. The author also traces a parallel between ' ' memory espontnea' ' , represented for the flashings and ' ' memory voluntria' ' , that one that is produced conscientiously, having this the capacity to overwhelm the first one. In a question-answer forum Magic Johnson was the first to reply.