With all the holidays to remember and new ones being added every now and then, it’s normal to feel overwhelmed. And because there are tons of eCommerce hustlers out there and the competition is fierce, we’ve decided to gather all the main eCommerce holidays worldwide to keep in mind this 2022. We bring you the 2022 eCommerce holiday calendar to keep on your side.
Needless to say, we use this Calendar too! So we decided to share our calendar with you! Review month by month what you can expect from this year.
Get on top of every holiday by keeping this eCommerce calendar on your side to get and plan ahead for your shops. By getting ahead of each holiday season you can plan your campaigns, your products, your designs, your sales, and more. Pick those holidays that align with your brand and with your audience and prepare your strategy.
Download this calendar to add to your own and you’ll never miss a holiday again! Simply add this calendar to your own personal Google calendar and you’ll never miss a date again.
💡 Pro Tip: When following your calendar and creating your marketing strategies there are a few highlights to stick to: Holidays, Cultural Events, & Product Releases.
Getting to know your customers is key to providing what they are looking for.
January
1 - New Year’s
Start the year fresh with new designs that appeal to new audiences as well! This is a perfect time to plan out your yearly goals for your e-commerce brand.
New Year’s Day is the best date to plan out your marketing goals, especially for brands in health, wellness, and sports. Use this date to launch brand-awareness campaigns to target new customers and target existing customers.
2 - Science Fiction Day
This is a great day to promote all sci-fi & comics designs and products your brand may have. You can promote products from the all-time favorite Sci-fi movies and books.
15 - National Hat Day
The perfect time to promote your hats and make some creative discounts for all your customers to get excited.
17 - Martin Luther King Jr. Day
Time to show your support with empowering designs for racial justice and to promote kindness. You can either get the message out on your social media or promote special products this day.
24 - National Compliment Day
Spread the love with positive designs and promote positivity and kindness on social media as well!
26 - Australia Day
Visit the Australia Day Official Site to get ready for tons of celebrations, parades, BBQs, fireworks, and more.
26 - Republic Day (India)
Independence holiday in India celebrating the Constitution that came into effect in 1950 that turned India into a newly formed republic.
February
Black History Month
Also known as African-American History Month, this celebration recognizes important people and events in the history of the African diaspora. It’s the perfect time to get all your support out there with honoring designs and messages.
1 - Chinese New Year
Chinese New Year’s festival celebrates the beginning of a new year on the traditional lunisolar and solar Chinese calendar. If it applies to your customers you can get festive designs and promotions to acknowledge this day!
2 - Groundhog Day
Traditional day in which groundhogs come out of their burrows to predict the end of winter and the beginning of spring. Typically Americans use this unofficial holiday to get some sales for their brands.
4 - World Cancer Awareness Day
Support everyone going through a rough time with supportive messages and bring out all your cancer awareness merch. You can also use your designs to raise money for an event, a non-profit, and so on.
💡 Pro Tip: These kinds of days give your brand the opportunity to tell a story. Telling stories is how we humanize a brand and connect with our audiences, which in the end is everything for engagement!
Winter Olympics
Tons of sports enthusiasts are hyped and ready to support their favorite athletes during these days!
9 - Pizza Day
Make designs for all those pizza lovers out there (so basically anyone, right?)
13 - Super Bowl
All football fans are awakened this Sunday. You can’t sell official designs but you can create super bowl-inspired merch. Be aware of trademarks! Also, this is a great time to offer special discounts.
14 - Valentines Day
Celebrate friendship and love! This is the perfect time to tell someone how much they mean to you. Buyers all over the internet are looking for super cute designs for friendship and love.
Valentine’s Day is the perfect date to start your first-quarter sales. It is a great time for sales and traffic in all kinds of industries. Running early promotions is super important when writing down your strategy for this holiday.
Valentine’s Templates
20 - Love Your Pet Day
Perfect for all pet owners! You can make super cute pet designs, offer customized pet merch, or pet specialized products. And if this is your actual business, then time to promote with special discounts and sales.
21 - Family Day
This is a Canadian holiday to celebrate with the family. You can offer customizable merch to spice up their family reunions.
21 - Presidents Day
USA holiday to celebrate and honor all past presidents. It’s a good time to create patriotic merch of offer special deals.
Patriotic USA Mockups
27 - National Retro Day
Time to get all your nostalgic designs, funky graphics, and retro-styled merch!
March
1 - Mardi Gras
New Orleans carnival festivities are definitely a happy time to celebrate with fun and vibrant designs!
1 - Maha Shivaratri
Hindu festival in honor of the God Shiva.
3 - Spring Break
Spring time is here! Tons of opportunities to promote a new merch season and a few sales here and there to motivate your customers to try your newest products. You can talk about spring trends this year.
6 - National Dress Day
Great date for all fashionistas out there to run flash sales.
8 - International Women's Day
Celebrate and support women’s rights with stunning designs. Raise awareness or help a non-profit with special merch.
14 - White Day
This is the Asian countries celebrations of Valentines. They love to give custom-made gifts on this date so you can offer custom merch.
17 - St. Patrick's Day
This is a cultural and religious celebration held to mark the death date of Saint Patrick, the foremost patron saint of Ireland. Offer fun designs or even held a bold sale.
17 - Holi Festival
Hindu celebration for love, fertility, and spring!
