December 30th 2016

“The article originally targeted the wrong agency for MOIA’s development work and I apologize to “Khanna \ Reidinga” for my grave mistake.”

We have brought you the first story of our series “Critiques” to expose bad UI/UX experiences around the web.

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The website looks beautiful and flawless from the front, but would you believe me, if I could expose you the 3 gigantic mistakes in their web design and development work?

Here are the crucial mistakes on Moia startup website caught by our #DA team:

Mistake #1: Where’s the logo?

Usually, most of the amateur designers don’t emphasize on the footer part due to the fact that it is the most down-sided and less seen part by a visitor and what a surprising thing? MOIA startup of VW thinks the same?

We have a laptop of screen resolution 1280×720 and when we scrolled down on the parallax homepage of MOIA, we found that the logo was missing its bottom part, we couldn’t see the full logo. It looks like the developer had completely dodged the concept of spacing and logo placement.

Mistake #2: Facebook Color Code?

This is one of the most important mistakes that we have caught on the website. Certainly, the developer has tried to reduce the page load time by merging the CSS files which result in the same ‘a’ tag for both Facebook and Twitter icons. Ultimately both icons are having the same hex code color i.e #009dd7. The is not a deliberate one.

Mistake #3: Is MOIA Mobile Responsive?

After running many mobile responsive tests manually and through different tools including screenfly, Google mobile friendly test, Studiopress etc, they all showed different errors which we caught manually too. It includes:

Small tap targets in smaller devices and in tablets too.
Text is falling from the view ports
Smaller fonts on big screens

There are other mistakes as well, but that doesn’t count when we have the bigger ones to resolve first.
That’s it. The purpose behind the scrutiny was just to critique the development work and to underline the mistakes in the UI/UX development of MOIA’s website.

Designer Arsenal has taken the charge to expose those creative agencies that have a monopoly in the market and charges way more than their effort to build a brand. If you think our initiative is worth it, then spread the word and send us a message telling us who’s next on our list?

The post BAD UI/UX of Volkswagen’s Startup “MOIA” appeared first on Designer Arsenal.

This post first appeared on Designer Arsenal, please read the originial post: here