A recent report analysed 200 multichannel retailers across nine sectors, including fashion, health and beauty, home and furniture, arts and crafts and more. This report set out to determine how these retailers scored across the five identified stages of the customer journey: Browsing Consideration Buying Collection/Delivery Returns In this blog we’ll take a look at … Continue reading The Online Shopper’s Journey – Are you Maximising Opportunities at every stage?
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