You know that Digital marketing is a fast paced, ever-evolving industry, but if someone asked you who is spearheading change could you answer them beyond saying “Google”?
So, we’ve decided to compile a list of the 10 people you should be following on Twitter right now to learn more about all things digital. From tech wizards and CEOs to authors and bloggers, here are a load of people you’ve never heard of… but should have.
1. Anne-Laure Le Cunff @anthilemoon
Anne-Laure Le Cunff is a young marketer to look out for! Named by the Drum as one of the 50 under 30 making their mark on the digital world, the Brand Marketing Lead at Google shares all the latest tech news, as well as a spattering of digital tips, all with an international flare.
Le Cunff was a vital part of launching Women in Search, the first of its kind celebrating inspiring women in the world of search marketing now in its second year. So, if you want to follow a kickass lady that’s all about girl power, you’ve found her.
2. Jay Baer @jaybaer
Business strategist, keynote speaker and best-selling author Jay Baer is known for his short tweet words of wisdom. And he is the self-proclaimed most retweeted digital marketer in the world (we have no stats to prove this).
Conversational and down to earth, Baer is great at engaging with his followers and the stuff he shares is always relevant to the market. Plus, he wears some pretty snazzy specs too.
3. Elena Cresci @elenacresci
With her dramatic red cover image and dragon-filled profile photo, you know Elena Cresci, Social and Community Editor at The Guardian, will be sharing some interesting tweets. And she never disappoints.
Cresci’s Twitter feed is full of hilarious pop culture commentary, memes and a spattering of digital content tips. And she’s Welsh – bonus!
FollowElena Cresci ✔ @elenacresciOBVIOUSLY NOT
- Retweets
- 3 likes
4. Matt Heinz @HeinzMarketing
No, he is nothing to do with baked beans or tomato sauce. That’s your stomach talking. Matt Heinz is the founder and president at Heinz Marketing in Washington, USA. Follow Heinz for diverse content and updates on all things marketing, in a formal and professional manner.
5. Avinash Kaushik @avinash
Digital marketing evangelist at Google, author and blogger, Avinash Kaushik is at the forefront of all of the latest digital marketing developments.
Follow him for multiple tweets a day on topics ranging from Analytics to his feelings on the latest US presidency candidates.
FollowAvinash Kaushik ✔ @avinashMy latest post highlights 5 *must-have* analytics goals for profitable focus! http://goo.gl/QCE7Ly
- 109 Retweets
- 128 likes
6. Dharmesh Shah @dharmesh
Need advice on inbound marketing or start-ups? Then this is the man to follow. Dharmesh Shah is an entrepreneur and blogger who founded HubSpot and frequently shares his honest opinion on the latest industry news and developments. He’s loves using Twitter’s quote retweet tool and always seems to be sharing photos of conferences where he’s sharing his vast wisdom.
FollowDharmesh Shah ✔ @dharmeshThis article on "Modern Java at HubSpot" caused me to spend 10+ hours digging into Java this weekend. http://dharme.sh/1nudowL by @hubspotdev
Modern Java at HubSpot
Java is HubSpot's language of choice. Read how it's helping the company scale its product, tech stack, and team.
product.hubspot.com
- 3 Retweets
- 10 likes
7. Duane Forrester @DuaneForrester
Duane Forrester is great at sharing his years of knowledge gained from working as Microsoft’s Senior Program Manager of SEO and Senior Product Manager at Bing. He’s also commonly seen at conferences and talks, so you may recognise his face.
Duane Forrester is the selfie king of all digital marketers, loves big trucks and owns more than one cute dog. Need we say more?
8. Gordon MacMillan @gordonmacmillan
Tweeting on everything from media and politics to books and digital, Gordon Macmillan is the Founding Editor of Brand Republic and the current Senior Editorial Manager at Twitter.
MacMillan is great at engaging with his followers and often shares their posts within his video work. Plus, he’s extremely fond of funny vines and GIFs that you’re sure to retweet. After all, who doesn’t want John Lithgow or Lindsey Lohan popping up from time to time on their Twitter feed?
FollowGordon MacMillan @gordonmacmillanI see Google has fixed it for Jeremy as well.
- 1 Retweet
- 1 like
9. Tom Fishburne @tomfishburne
For those of you who prefer your tweets in the form of satirical illustrations… look no further.
Tom Fishburne is a ‘Marketoonist’ and the Founder of Marketoon Studios, a US based company that posts weekly tongue-and-cheek illustrations playing on the common issues and ironies of the digital marketing world. This handle is sure to have you giggling.
FollowTom Fishburne @tomfishburne“Digital Marketing Buzzwords” - new #marketoon and post on marketing lingo http://bit.ly/1Q64S2s
- 71 Retweets
- 80 likes
10. Sarah Bird @SarahBird
As CEO and President of Moz, Sarah Bird is a powerful woman that we should all look up to. But with her self-confessed love of baked good, ‘goofing around’ and bad music, we also want to just be her best friend. And despite having more than 8,000 followers, she is still down-to-earth enough to get involved in conversations.
Give her a follow for some behind-the-scenes, sneak peek photos of the office culture at Moz and all too real tweets about spending Friday nights chilling at home while wearing PJs.
Have We Forgotten Anyone?
If you follow someone who you believe deserves a mention, tweet us at @LibertyOnlineUK
Read more:
14 Signs You’re Addicted to Social Media
Tweets Now Appear in 9% of all Search Engine Result Pages
The Pros and Cons of Buying Followers on Twitter
All photos taken from the individual’s Twitter profiles.
