With everything imaginable at your fingertips through the internet, it is not surprising that many people turn to the web for resources. Even brick and mortar businesses are venturing out to promote their Business online, which leads to an interesting question. Local Internet Marketing is the modern replacement for the yellow pages, and for good reason.

A typical storefront business gets all local traffic and, depending on the location and the popularity of the business, they could do quite well or not so good. Taking an existing business online means reaching more potential customers and the opportunity to make more money. This is where a local marketing agency can help.

So how can a local marketing agency help? For starters, they are familiar with the area. They can determine what type of people shop locally and draw in this same type of potential customer globally.

Utilizing web pages, online maps and directories, social networking groups and other promotional tools opens the door to a whole new set of potential customers who would not know a store existed in another geographical location.

Having a physical location and an online presence creates a win-win situation for the business owner, so forget about advertising in the Yellow Pages and start promoting your business online.