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How to Make Online Church Giving Easy

Tags: church

People give because they want to give to your Church. Unlike in past generations when it was somewhat of an obligation to support the church, people have choices today. Moreover, the reality is that contributions to churches have declined. So, how can you stop any decrease in giving? One way is to improve your online church giving.

Whether a small or large gift, people will more likely give to your church when it’s easy. So, your church can make giving easier by creating an accessible platform that makes it quick and simple for members to contribute time, talent, or treasure. The fact is that every church has to orient itself beyond the pews to include robust online church giving.

Create an easy online church donation form.

For starters, your church should have a simple, easy-to-use donation form. Unfortunately, many churches haven’t made the digital shift allowing for easy donating. With a prominent donation form on your church website, it makes it easy for people to support you. Further, you can use the form in your email appeals and on social media if you have a special appeal or ministry.

The more your church members understand that you’re making online church giving easy, the greater the chance they’ll support you. But just having a donation form isn’t going to do it. You need more. So, think about what parishioners need to know about your ministries. What are they looking for from your church? What do they want to know? And inform them about it.

Stay connected with your congregation.

It goes without saying that you need to stay connected with your congregation. The reality is that you need to be where your congregants are—and many are on social. Of course, you can use social media management to stay connected with your members and encourage them to give. Perhaps you can recruit younger parishioners to help you with your digital marketing efforts.

Churches typically have generations of donors. And while that’s great for community-building, it can be challenging for your outreach. Some of your donors may prefer you to engage with them at church. But others may appreciate an active social group in the digital world. You could survey your church members to see how they want to stay in touch.

Make recurring gifts easy for your church members.

One of the best ways to make online church giving easy is by allowing for recurring monthly donations easy to set up. Some churches allow members to set up automatic monthly contributions and recurring gifts. This giving option makes it easy for members to make recurring gifts, enabling you to collect a constant income stream.

Monthly gifts are a great way to make giving more accessible for your members. With these church donations, members set up a recurring payment plan they can easily do. For example, members can set up a recurring gift of $25 per week or $100 per month. This approach to giving makes it easier for your members while bringing in more recurring donations from them.

Expand your existing payment options.

If your church accepts credit cards and debit cards, you can let your followers quickly add their credit cards or debit cards to your system. Doing so allows them to make one payment and then continue contributing. Also, it’s another opportunity to make recurring giving easy.

Of course, you can also let members add their bank account information so that you don’t have to wait for a paper transfer. But you can expand your existing payment options on your platform to make giving even more effortless. For example, you can allow cryptocurrency, PayPal, Revolut, Apple Pay, or other payment options.

Give your followers sharing options.

Since we live in a heavily digital world, creating easy online church giving options is essential. Doing so allows you to broaden your church fundraising ideas and opportunities. You can also give your parishioners options on how to share the giving. For example, you can have a donate button that allows members to give and share.

If you create digital sharing opportunities, it allows for more donations and new people. For instance, create a “share this” button in your online church giving on your digital platforms. Doing so allows members to share your content with their friends and family. Perhaps you have a youth ministry or soup kitchen you would like people in the community to support.

Making it easy.

Your online church can make online donations easy. Remember that your church community now extends beyond the church pews. You want your parishioners and others online to know about your church and its vital ministries. Make it a point to continuously stay in touch with your followers and make giving easy online. You can also make it easy for members to make one-time donations. Finally, your online church can provide your followers with multiple payment options. These make it easy for people to donate, even if they don’t have a credit or debit card.

If you want to discover more ideas, please look at our webinars, ebooks, YouTube, or Facebook.

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