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Humanizing Technology Is the Next Step to Improving Customer Experience – and Other News

Humanizing Technology Is The Next Step To Improving Customer Experience – And Other News

Enjoy our weekly roundup of top news stories across the Customer Experience (CX) landscape.

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  • Details on how a 160-year-old company, @FysikoAerio, is transforming their #CX with @OracleServCloud & @OracleMktgCloud: http://ora.cl/qq0aY  
  • Make your #MarkieAwards submission here by January 18th, 2019 and join us in Las Vegas, March 19-21, 2019 for Modern Customer Experience http://ora.cl/me86M #ModernCX
  • Discover how the Department of #Defense is using @OracleServCloud solutions http://ora.cl/af6R6 #CX #custserv
  • Have you heard? #ModernMarketingExpress #OracleMME is coming to your town. Join us and "walk away motivated to do better marketing." Austin/Jan 23: http://ora.cl/506xE  Atlanta/ Jan 31: http://ora.cl/oE0p2  San Francisco/ Feb 5th : http://ora.cl/mN6e6

Industry News:

Humanizing Technology Is The Next Step To Improving Customer Experience – Margarita Hakobyan, CustomerThink, 12.19.18

  • In all areas of technology, such as chatbots, AI, mobile, etc., enterprises should proceed with caution and work toward specific goals to not lose the human touch in CX.

From App To Aisle: How Technology Will Shape The Retail Customer Experience Of The Future – Mark Smith, Retail Customer Experience, 12.18.18

  • By delving into what customers want, retailers can use technology to drive loyalty, sales and reinvent the customer experience through digitization and personalization.

Creative Is The Next Frontier For Data-Driven Marketing – Andrew Frank, AdExchanger, 12.18.18

  • To make the most of new creative technologies, marketers and agencies will need to work to de-silo creative agencies and integrate the technology into creative cultures.

The Marketing Technologist: A Superhero And Agent Of Change – Anita Brearton, CMSWire, 12.17.18

  • According to Gartner, 26 percent of all enterprise organizations utilize a technology team to manage and implement martech appropriately.

Top 10 E-commerce Trends For 2019 – Marianne Wilson, Chain Store Age, 12.17.18

  • In 2019 retails should anticipate activist consumers, the end of free returns, transactional social media, in-car e-commerce, the end of sales tax and more.


This post first appeared on Oracle Customer Experience, please read the originial post: here

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