Start with unique itineraries and anticipatory service, add a dollop of extra-long deployments, top it with a dash of sustainable natural sourcing. And serve it with a craft liquor or healthier style cocktail. That’s the recipe for success Holland America Line president Gus Antorcha offered up at a media lunch onboard the Nieuw Amsterdam, at Seatrade Cruise Global in Fort Lauderdale this week. “Our guests have told us they love longer voyages and we see them sell, and so were evolving in a number of ways,” Antorcha said. Facing lots…

Posted in The Rosen Report by Cheryl Rosen