There has been significant increase in population across the globe over the years. As the population increases there is need for public transportation across the Cities for the commutation. Usually, the public transit local station stops are far from the home as well as from the work location, and people avoid using personal vehicles to travel such long distances due to traffic congestion, cost of Vehicle ownership, rising gas and oil prices, rising insurance costs and lack of convenient parking.
The passenger faces various problems regarding first mile and last mile transportation. In various countries such as US, Canada, Australia, New Zealand, and others most of the people are not comfortable walking more than 1 km distance. Micro-mobility is the best solution to fill the gap between first mile and last mile transportation need. Below mentioned factors are responsible for the growth of micro-mobility market across the globe.
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The rising urban population and increase in development of smart cities further increase the demand for on-demand public transport. Micro-mobility implementation is further driven by regulations and an emerging focus on smart city initiatives. According to the European Commission, the smart cities project market is expected to exceed USD 2 trillion by 2025, with Europe speculated to have the highest investment globally. With 12 cities in the region ranking among the top 25 in the world, Europe continues to be the best positioned geographical area for smart cities. Copenhagen, Amsterdam, London, Vienna, Paris, Barcelona, Stockholm, Berlin, and Helsinki have already initiated the development of smart city platforms. The complete transformation of these cities to smart cities is likely to occur gradually with projects in the next decade. Additionally, increasing urbanization will accentuate the need for better mobility services. Cities will continue with transformative changes to improve the quality of life by investing in urban mobility solutions. This would result in better transportation systems, which would continuously bring changes in transport policies.
Rising number of smart cities and rising government initiatives for necessary bike and e-kick scooter lanes further rises the demand for micro-mobility services. The municipalities are setting policies and objectives and are encouraging OEMs to actively participate in the micro-mobility services.
Various governments across the world have taken strong measures to reduce emissions and their dependency on non-renewable energy resources. The European Union already implemented Euro VI, while China has implemented the China VI standard to encourage zero emissions. India is geared up for Bharat VI norms from 2020. These norms are beneficial for the environment but pose a major challenge for OEMs to design and develop vehicles as per the norms, which at times results in an increase in the overall cost of the vehicle.
In public transportation, the biggest problem is high amount of carbon emission, furthermore, road transportation contributes to 23% of caron dioxide emissions globally. The micro-mobility vehicles such as bicycles, e-bike, e-kick scooters, and e-mopeds don’t consume fuel and don’t have conventional engines, hence, don’t release any harmful emissions. According to European Commission’s Directorate General for Mobility and Transport, replacing 8% of road vehicles with electric vehicles can reduce emissions by 80% by 2050.
To overcome the theft and vandalism issue and technology required to deploy the micro-mobility services within the cities, the service providers and customers opt for connected and AI technologies. This greatly aided the development of the connected bikes and offer various alarms for the distance, speed and parking areas, which helps for the user as well as service provider to detect the vehicle.
The connected e-bikes are coming up into market, wherein the SIM module enables the e-bike to send and receive data to and from the cloud without a connected smartphone. Some of the important features offered by the connected e-bike include automatic emergency calls, integrated navigation, social media connection, an anti-theft system, and remote diagnostics. Bosch developed a SmartphoneHub which can connect e-bikes to a smartphone and support the riders before and after their journey. The lock premium function by Bosch also transforms the Kiox-connected onboard computer into the key for greater security. On platforms such as komoot, which is integrated into the COBI.Bike app, millions of users can exchange information with each other and discover new routes with recommendations and tips from the community.
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Similarly, other companies are also coming forward to develop connected solutions like Ituran (Israel), developed a tick track solution for micro-mobility, which gives 24/7 tracking of the location and usage of individual micro-mobility units, it can monitor their micro-mobility vehicle in real time, receive real-time alerts in cases of suspicious movement/use of vehicle, and act immediately when needed. Spin (US) and Helbiz Inc. (US) are developing camera-based solutions which can detect the rider activity and stop the ride in collision and emergency breaking when rider is about to hit a pedestrian. Streetlogic (US) is launching a safety focused ADAS system for e-bikes. Specialized Bicycle Components Inc (US), which has developed mission control and ride features in its e-bikes. The companies are developing anti-theft alarm system and GPS tracking to reduce the bike vandalism and theft. Onomondo ApS (Denmark) developed the Internet of Things (IoT) for micro-mobility companies which offers driving assistance, emergency alert, route navigation systems, IoT sensors for theft prevention, and battery power tracking. See.Sense. (Limeforge Ltd) (UK) developed Sensor Unlocked Micro-Mobility Insight Technology (SUMMIT) which helps in GPS tracking, accurate positioning and low battery drain in e-bikes and e-kick scooter. The technology not only track but also collect data on movement patterns, swerving, braking, speed, distance, and road surface.
The electric vehicle markets are growing across the globe due to rising government regulations to curb emissions and increase in demand for green mobility. The various investors and OEMs are looking for micro-mobility opportunity instead of vehicle manufacturing. Additional revenue can be generated in the micro-mobility business segment and suppliers working in public charging infrastructure, battery swapping equipment and services, and offering solutions for docking, charging, and redistributing light EVs are focusing on micro-mobility as an opportunity.
The micro-mobility service providers are having various opportunity such as vehicle manufacturing, battery swapping equipment and services, vehicle charging, docking, and redistribution, and intregration with transport ecosystem.
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