Wondering which Mba Specialization will help you establish your career? We’ve got you covered! This blog has mentioned the list of popular MBA Specializations to help you make your decisions. 

An MBA degree opens up a world of professional prospects in business Management, advancing one’s career several notches. In India, numerous MBA programmes cater to the needs of various businesses. Because there are so many MBA specializations to choose from, students are frequently perplexed about selecting an MBA specialization in India.

Before diving into the list of MBA specializations in India, let’s first start with the basics.

What is an MBA?

A company’s or organization’s functions and departments are numerous and complex. As part of their electives, business schools offer students more courses and assignments in a particular area/domain such as Marketing, Human Resources, or Finance during their MBA degree. 

An MBA student receives extensive instruction in the form of projects, presentations, and assignments. These critical characteristics prepare you to deal with real-world business issues. Many institutes now provide internships to help you hone your abilities on the job.

When a student successfully completes this series of elective courses devoted to a specific field, they are given an MBA with a speciality in that particular area. It enables students to get in-depth information in areas of specific interest. 

All MBA programmes have specialities required for various industries, allowing you to go further into the field of your choice and interest, allowing you to carve out a niche for yourself in that speciality.

How to choose an MBA specialization in India?

We know a large majority of you don’t know your way forward, and there’s no rush – this is a huge decision for your career. To make your process a little easier, here are a few points you can keep in mind:

• Specialization career scope/placements/internship opportunities
• Your long-term professional aim
• The reputation of the institute’s professors in the field of speciality of your choice
• Pedagogy of your chosen specialism
• Infrastructure relevant to your chosen speciality

So, let’s get to business. 

List of MBA Specializations in India:

Below is the detailed information about each MBA specialization in India, the skills required and the top institute for each domain. 

1. Digital Marketing

Digital marketing is not a passing fad in marketing, and it is a tried-and-true marketing tactic that is here to stay. As a result, a word of advice to all marketing undergraduates out there: getting trained in Digital Marketing is no longer simply an excellent career option; it’s a requirement.

Digital marketing incorporates a wide range of other popular types of marketing. And, because of the breadth of the subject matter, there is a significant demand for digital marketers and more excellent remuneration in organizations all over the world.

Skills required: 

• Strategic thinking
• Multitasking
• Analytical approach
• Communication skills

The top Institute for an MBA Specialization in India for digital marketing is Digital Scholar. Digital Scholar is Chennai’s leading digital marketing institute that has an agency-based learning environment. They’ve helped hundreds of students grab their dream job in their dream company.

2. MBA in Finance

MBA in Finance is one of India’s most popular MBA specializations, with many students choosing it because of its development possibilities. It enables candidates to concentrate on planning and regulating the financial resources of any specific industry and impart expertise on management and review of money procurement and investment.

The various aspects covered in an MBA specialization in India include everything from

Strategic Management to Portfolio Management and Business Communication. 

Skills required: 

• Problem-solving skills
• Strategic thinking
• Mathematics skills
• Leadership skills
• Communication skills

The top institutes for an MBA Specialization in India for Finance are: 

• Narsee Monjee Institute of Management Studies
• SP Jain Institute of Management and Research
• Xavier School of Management (XLRI), Jamshedpur
• Xavier Institute of Social Service XISS
• Indian Institute of Management (IIM), Lucknow

3. MBA in Marketing Management

Marketing management in India centres around matching the needs of consumers with the marketing resources available to the company. Candidates who choose marketing management as an MBA field will comprehend the process of changing consumer requests into products/services. 

You’ll learn how businesses manufacture, deliver, promote themselves in the marketplace, and generate profit.

Skills required:

• Analytical thinking
• Entrepreneurial skills
• Creativity
• Strategy building

The top institutes for an MBA Specialization in India for Marketing are:

• Indian Institute of Management, Ahmedabad
• Indian Institute of Management, Calcutta
• Institute of Public Enterprise, Hyderabad
• SP Jain Institute of Management and Research (SPJIMR), Mumbai

4. MBA in Business Management

As a result of globalization, leading MNCs have established themselves in Indian marketplaces, increasing the demand for business expertise. Thus, an MBA in Business Management teaches you all facets of business, including human resources, finance, marketing, operations, retail, and more.

This MBA Specialization equips you to be an all-rounder. It is also a popular choice for those who desire to manage their own firm or start their own venture in the future.

Skills required:

• Team player
• Analytical thinking
• Problem-solving skills
• Leadership skills
• Adaptability skills

The top institutes for an MBA Specialization in India for Business Management are:

• Indian Institute of Management ( Ahmedabad, Bangalore, Calcutta, Lucknow), 
• Symbiosis Centre for Management and Human Resources Development (Pune)
• Xavier Labour Relations Institute

5. MBA in Human Resources

A company’s human resources department is in charge of recruiting, training and developing a team of employees. They must receive regular performance updates, manage their compensation and increments, develop a solid personnel policy to ensure healthy working environments, and maintain their health and safety facilities.

An MBA in Human Resources provides you with all of the knowledge and training you need to carry out the above tasks. After all, employees are the company’s most important resources. 

Skills required:

• Adaptability skills
• Communication skills
• Human capital development skills
• Multitasking skills
• Conflict management and problem-solving skills
• Negotiation skills

The top institutes for an MBA Specialization in India for Business Management are:

• Indian Institute Of Management (IIM), Ranchi
• Xavier Labour Relations Institute (XLRI), Jamshedpur
• Management Development Institute, Gurugram
• Tata Institute Of Social Sciences, Mumbai

6. MBA in Operations Management

Candidates in the Operations Management specialization are taught the details of delivering useful end products to the end customer by continuously improving productivity, quality, minimizing costs, and reducing turnaround time. An MBA specialization in India in Operations Management is an excellent career route for people who want to comprehend all aspects of corporate operations.

Candidates pursuing MBA specialization in India in Operations Management specialities are also prepared to cope with supply chain design, logistics services, supply chain management, and so on.

Skills required:

• Coordination skills
• Problem-solving skills
• Strategic thinking

The top institutes for an MBA Specialization in India for Human Resources are:

• Narayana Business School (Ahmedabad)
• DY Patil School University of Management (Mumbai)
• National Institute of Industrial Engineering, Mumbai
• Great Lakes Institute of Management
• BIMTECH, Noida
• Symbiosis Institute of Business Management, Pune

7. MBA in Event Management

Candidates with an MBA in Event Management Specialization can develop, plan, and execute any event. Candidates who pursue an MBA specialization in India in Event Management will learn how to identify the target audience, decide on the subject for the event, the main goal of events, plan and execute the theme, and issue an invitation.

Although Event Management is considered a part of mass communication courses, individuals who want to focus entirely on Event Management can pursue this MBA specialization in India. 

Skills required:

• Creative mind
• Communication skills
• Basics of PR
• Adaptability skills

The top institutes for an MBA Specialization in India for Event Management are:

• National Institute of Event Management
• National Academy of Event Management and Development
• Symbiosis Institute of Business Management, Pune

8. MBA in Healthcare Management

The covid-19 pandemic has undoubtedly made us all understand that we require additional healthcare staff and a well-organized healthcare management system. All individuals interested in the pharmaceutical, insurance, and hospital industries can pursue an MBA in Healthcare Management.

This MBA speciality will educate you to manage the healthcare system, focusing on how to manage a healthcare crisis.

Skills required: 

• Basic medical knowledge
• Adaptive thinking
• Ethical judgment
• Honesty

The top institutes for an MBA Specialization in India for Healthcare Management are:

• Symbiosis Centre for Information Technology, Pune
• Jamnalal Bajaj Institute of Management Studies (JBIMS), Mumbai
• Management Development Institute, Gurgaon
• Institute of Management Technology, Ghaziabad

9. MBA in Information Technology (IT)

Candidates with an MBA degree have an advantage in today’s competitive business world since an MBA in Information Technology provides a conceptual perspective and awareness of technology trends. 

Furthermore, candidates with an MBA in Information Technology specialization have a solid foundation in management skills and educate and develop managers who can effectively manage not only planning, designing, and selecting, but also implementation, usage, and administration of emerging Information Technology trends.

Skills required:

• In-depth knowledge of IT
• Strategic planning
• Global orientation

The top institutes for an MBA Specialization in India for Information Technology (IT) are:

• Jamnalal Bajaj Institute of Management Studies (Mumbai), 
• BIMS (Calcutta), 
• Chandigarh University (Chandigarh)

10. MBA in Rural Management

Many candidates choose to work in fields related to socioeconomic scenarios. They prefer to have an MBA with a speciality in Rural Management. It entails the design, organization, and control of cooperatives and groups that operate for the welfare of the agricultural sector. 

Candidates pursuing an MBA in Rural Management gain comprehensive knowledge of India’s rural economy and agri-business. They are encouraged to visit rural areas, engage with, and stay with locals as part of their fieldwork.

Skills required:

• Fluency in multiple local languages
• Mass communication skills
• Problem-solving skills

The top institutes for an MBA Specialization in India for Rural Management are:

• Institute of Rural Management Anand
• Institute of Rural Management Jaipur
• Amity School of Rural Management
• WeSchool Mumbai

Which is the best & highest-paid MBA Specialization? 

In today’s scenario, Digital marketing can be considered as the best MBA Specialization in India. A career in digital marketing is so fascinating because the sector is constantly evolving as new platforms are developed. A digital marketing manager is always on the lookout for trends and how they affect discoverability.

Building experience in digital marketing covers almost every aspect of a brand’s online presence. As search engines release new updates, digital marketing managers assess how these changes affect website rankings. Following that, the entire marketing team collaborates to develop a strategy.

Digital Marketing Jobs in India

While conventional marketing has a role globally, digital marketing is increasingly overtaking it due to price and analytics. Marketing managers can now see where visitors are coming from, what they’re doing on the website, and which techniques create the best ROI. 

This data-driven approach makes it easier for professionals to demonstrate their value and for leaders to determine the most effective methods. Successes will be duplicated over and over, removing the guesswork from future initiatives.

According to LinkedIn, this is what the demand of digital marketing jobs looks like:

We hope this list has helped you get a better understanding of the different MBA specializations in India. If you’re interested in Digital Scholar’s digital marketing course, you can visit our website or contact us: 091692 31231

Let us know about your career options in the comments below!