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Research : The horror show of Frankenstein’s Marketer / Workfront

New research from Workfront shows that 40% of today’s Marketers are having to rely on using ‘Frankenstein’ methods of working – a combination of different methodologies to manage work. Marketers are aware of the need for structured processes for managing work but struggle to implement them. •    Just 30% of marketers report using Agile to [more…]



This post first appeared on TheMarketingblog, please read the originial post: here

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Research : The horror show of Frankenstein’s Marketer / Workfront

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