Today Zach Demuth, Global Head of Hotels Research at JLL, walks us through their Global Hotel Investment Outlook for 2024. What we cover in this episode is relevant for anyone who works in Hospitality because we're going to get into everything from the real impact of brands today to the return of urban hospitality to high-potential emerging markets to watch.

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This episode is brought to you with support from Ecodrive, which is helping hospitality companies cut costs and reach their sustainability goals simultaneously. They do this by incentivizing your guests to skip daily housekeeping by planting a tree or pulling a pound of plastic from the ocean for every housekeeping service skipped. Hotels working with Ecodrive are saving $15-25 per room in housekeeping costs, which can add up to hundreds of thousands in annual savings. Check out their cost savings calculator to see how much you could save in housekeeping costs by planting trees with Ecodrive, and email [email protected] if you want to learn more.

Music by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands